When it comes to alternate reality games, the more believable and interactive, the better. It’s wonderful experience we love, except for when it backfires.I’m not talking about when its structured sloppy, I mean when it is far too real for its own good. Cracked made a list that covers such a topic.
Read MoreCracked’s List Shows How A Viral Can Backfire
June 18, 2010 By Kris
