The movie buzz this week has been dominated by Warner Bros. with the release of Harry Potter and the Deathly Hallows Part 2, as well as the trailer launch of The Dark Knight Rises. Both films certainly deserve their respective attention, but Marvel is making sure that fans don’t forget that Captain America: The First Avenger…
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This year’s San Diego Comic-Con may feel like it will be in a Hollywood slump this year, with many studios passing on the convention (at least in terms of having a panel) including Marvel, but their is hope on the horizon. While we may not see an Avengers Hall-H panel at the con, Marvel and…
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A couple weeks back, we covered a Captain America: The First Avenger viral website, “Hunt the Red Skull,” that was launched in conjunction with the film’s promotional partnership with Wrigley’s chewing gum products. It appears Marvel has reached out further to eating establishments, and launched an even larger campaign with Dunkin’ Donuts. The “Unlock the…
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While the marketing campaigns for Thor and X-Men: First Class have subsided with the release of the films, Marvel’s summer movie season is far from over. With Captain America: The First Avenger due out July 22nd, there has certainly been an increase in television spots, but look for more product tie-ins and promotional campaigns to…
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Super Bowl XLV gave us our first look at Captain America: The First Avenger, but the T.V. spot was a bit too fast and movie goers who are awaiting the film’s release felt that it wasn’t given the justice it deserved. Youtube user CelticPredator created a parody of that T.V. spot and not only did…
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