Uber Offers A Pickup From Transformer Optimus Prime In Marketing Tie-In Kevin C, June 16, 2014June 16, 2014 Popular ride service Uber has been seriously disrupting the taxi space for a while. They’ve recently had some real challenges in cities like London (where the cabbies there are striking over the service). While that serious drama unfolds, Uber appears to be having a little fun too. Uber and Transformers: Age…
“Transformers: Age Of Extinction” Viral Marketing Wants To ‘Keep Earth Human’ Michael Lee, May 22, 2014May 22, 2014 Following the explosive second trailer for Michael Bay’s Transformers: Age Of Extinction, Paramount Pictures has unveiled their latest push for the Transformers Are Dangerous viral marketing campaign. The first aspects of the Transformers Are Dangerous viral marketing campaign was actually revealed in the first trailer back in March, when a…
Oreo Brand Goes Global With Its Marketing For The New “Transformers” Film Christopher Moore, May 15, 2014 The well-known cookie brand Oreo has done some movie tie-ins in the past, but nothing like this. For the first time ever, it’s inked a global movie marketing deal with Paramount Pictures to help promote their upcoming film, Transformers: Age of Extinction. After the break, find out some of the…
“Transformers: Age Of Extinction” Trailer Michael Lee, May 15, 2014May 15, 2014 Paramount has released a brand new trailer for Michael Bay’s fourth Transformer film, Transformers: Age Of Extinction. The film takes place years after the events of Dark Of The Moon where Autobots and Decepticons are left to hide from the humans that are hunting them down. But a new threat…
Trailers Weekly: “Transformers: Age Of Extinction”, “Boyhood”, “Let’s Be Cops”, “Sex Tape”, And “In Your Eyes” Michael Lee, April 26, 2014 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from Transformers: Age Of Extinction, Boyhood,…