Viral Projections For “The Amazing Spider-Man” Lead To Screening Event! Caleb Hamilton, January 27, 2012March 21, 2012 We’re still about 6 months away from seeing Spider-Man swing back onto the big screen and it has been a while since we were all wowed by that teaser trailer back in July. Now it seems an international viral campaign has begun that will let you see some footage early. Get the details after the break.Hey U Guys, a London based film blog, was sent images of a viral projection which seemed to be promoting Marc Webb’s reboot, The Amazing Spider-Man. As you can see below, they were just projecting the new logo on to buildings at first.But then a second projection was spotted that gave a date and a website:The website, www.theUntoldStoryBegins.co.uk allows fans in the U.K. to reserve passes to get a sneak peek of the upcoming film on February 6th. ComingSoon.net is reporting that similar displays will be going up in Rio, Los Angeles and New York tonight that will lead to www.TheUntoldStoryBegins.com.The Amazing Spider-Man opens on July 3rd in Real-D 3D and IMAX 3D!Sources: http://www.heyuguys.co.uk/2012/01/27/viral-projection-hits-london-for-the-amazing-spider-man/http://www.comingsoon.net/news/movienews.php?id=86363 Viral Marketing screeningSony PicturesThe Amazing Spider-Man
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More
“The Greatest Town in America” is Getting A Book June 20, 2011The popular NBC comedy Parks and Recreation is set in the fictional town of Pawnee, Indiana, which, according to it’s Welcome sign, is “First in Friendship, Fourth in Obesity.” You can find out more fun facts about Pawnee in a new book “written” by Pawnee’s Department of Parks and Recreation… Read More
Password Found For New “Apollo 18” Images! January 20, 2011January 20, 2011It was just a few days ago that we posted about a couple of new images that had shown up on the Apollo 18 viral site, and the fact that usual password was no longer in use, so the hunt was on. Well thanks to a recent tweet from the… Read More