Bruno, Another Comedy With Viral? Matt, June 1, 2009May 3, 2010 NOTE: Yes, I know it’s old, but I felt the need to point it out in light of last night’s appearance on the MTV Movie Awards. The official “meinspace” page for Bruno has launched, and what can I say? It’s very funny. From the German disco music, to every Matthew McConaughey movie being in his favorite films list, it’s all just very funny. They did a good job with this, unlike a certain viral that was launched a few days ago(Funny People). I dont have too much to say about it except that I think ‘Bruno’ will be better or on par with Borat. You can check the site right here: http://meinspace.com/bruno. This, coupled with Bruno showing up at the MTV Movie Awards, continues a recent trend of comedies doing viral campaigns, as we mentioned the other day with Funny People. We’ll see if this kind of thing will work for this genre of film. Check out Bruno’s MTV appearance: MTV Shows As of now, it is unclear whether Eminem knew Bruno would be doing that and whether or not this will be in the film. What do you think? Bruno opens everywhere July 10th. Update: Eminem was in on the prank Viral Marketing BrunoFunny PeopleMTVMTV Movie Awards
Nokia Provides Exclusive “TRON: Legacy” Trailer After Code is Cracked November 27, 2010November 27, 2010Nokia is one of the many sponsors for TRON: Legacy, and they got into the viral game a bit over the Thanksgiving holiday. On their blog site for the N Series phone, after enough people entered in the Konami code “up up down down left right left right b a”,… Read More
Viral Marketing Yoda Interviewed By ESPN Anchor For Star Wars Character Tournament March 14, 2014StarWars.com is running its This is Madness: Star Wars Character Tournament again this year. Last year Yoda beat out Darth Vader by 60% of the vote to become tournament champion. Will he be triumphant again in 2014? ESPN’s Max Kellerman interviews Yoda to get his insight on this year’s playing… Read More
Follow Up: “Who Is Patient Zero?” Becomes A Novel October 13, 2011October 14, 2011Last year we told you about a burgeoning viral campaign for a zombie film. For those who wondered whatever happened with the campaign and even the movie itself, we have an update. Find out the details, including the major change to the project, after the break. Read More