Avatar – LIVE! Scott Caldwell, November 30, 2009 Cue the curtains! Dim the lights! Places everyone, PLACES! OK, well it’s not live as in on a stage and fun for the whole family, but it is live in the sense that you get to hang with James Cameron in your basement while wearing your Titanic pajamas.ComingSoon has the latest info on the “see it first” special with HD clips of the film, and in addition to being able to chat with Cameron, he will be joined by Sam Worthington and Zoe Saldana. It will be shown on Avatar’s Facebook page as well as MTV.com. If you head over to the the Facebook page now, there is an option to submit your question(s) ahead of time. The whole thing goes down Thursday, December 3 at 3 PM EST. You will also be able to see MTV’s “Behind the Screen” movie series when the forum is over. Now, if they only spent this much time on creating a viral campaign, I would be more anxious for this film. Avatar comes out on December 18th. Tell Zoe MovieViral says hello. Viral Marketing Avatar
Help Choose The Ending of the “Clue”-centric 100th Episode of the TV Show “Psych” March 25, 2013To celebrate the 100th episode of the long-running USA comedic detective series Psych, they’re allowing fans to dictate how the show ends live on the air. To find out more about the episode and how you can participate in the vote this Wednesday, hit the jump for details. Read More
What If: Surrogates October 14, 2009January 23, 2010We followed the viral campaign for the Bruce Willis film Surrogates for months before it was released. Our first article in February reported the film’s first viral website, ChooseYourSurrogate.com had gone live, and on initial reactions the site looked very promising. In May, we all watched the trailer and the… Read More
Mobile Communication Slow To Go Viral November 20, 2009Have you ever wondered why so few viral marketing campaigns ever go mobile? Granted, The Dark Knight did a good job using mobile communication to send out automated phone calls that supplemented the online viral, but few films have taken advantage of the opportunities that the medium provides. Well, Nancy… Read More