Chuck Update: iPhone App and New Promo Dan Koelsch, January 6, 2010November 9, 2010 NBC’s hit show Chuck returns for its 3rd season on Sunday, and the network has a made some big promotional attempts to get you to watch. First of all, the Chuck YouTube contest we reported on last month is apparently still going on, so be sure to check that out. Second, there’s finally (mild sarcasm) a Chuck iPhone App. The App is based on the NBC-created fan site ChuckMeOut.com. We’ve talked about the fan site before, and I think it’s a great concept with a cool design. There’s lots to do to see, which is why I was surprised at how limited the iPhone app is. While the website has the ChuckMeOut missions, links to just about everything, and periodic blog updates, the app is just a Chuck-themed “insert your face here” task. All you do is find the background you like and fit one of your own pictures to make it match. For a funny example, see mine (using a very old photo) below: Its fun for a few minutes, but then you’re over it. I guess that’s the same with most iPhone apps, though. Oh, you want more Chuck? Lucky for you, NBC has a new promo for the season debut. Viral Marketing ChuckiPhoneiTunesNBC
Iron Man 2: Possible Stark Industries Leaked Footage April 15, 2010April 15, 2010Our friends over at Slashfilm have found a pretty interesting video on YouTube regarding Iron Man 2. It looks to be footage of a Stark Industries presentation in which they are showcasing the technology of the Iron Man suit’s arm blaster (not sure what it’s called), and it cuts out… Read More
12 Days of Viral – DAY FOUR December 16, 2009December 17, 2009On the fourth day of viral, my movie gave to me….. My face on the site. Now I personally do not feel as if this is a form of “viral” marketing, but if it’s gets you talking to friends about it, then it’s working. And, it’s a ton of fun… Read More
5 SHELLS: Viral with Benefits May 27, 2010May 27, 2010One thing you have heard us talk about, over and over again, is word of mouth viral. You have the kinds of The Boondock Saints where the fan reigns supreme, and you have kinds like Paranormal Activity where you just HAVE to know what the hell is going on. Now,… Read More