The Time Has Come: Avatarize Yourself Alex Gerage, January 7, 2010November 16, 2010 As if Happy Meals weren’t enough, McDonald’s is now offering the chance for internet users to “avatarize” themselves. Simply upload a picture from your computer or Facebook page, follow a few steps in the program, and you’ll see what you’d look like if you were blue and lived on Pandora. The program is very much like the “Zombify Yourself” promotion that was released in October to promote Zombieland. I suggest giving it a shot, especially if you enjoyed Avatar. You can check out mine below. Normally, I would argue that this viral is a little late to the party. After all, Avatar has been out for almost four weeks. But as we’ve seen, Avatar is no ordinary film. It seems poised to become one of the biggest films of all time, and has positioned itself to be a major player during awards season. In other words, Avatar is still very much in the cultural consciousness, so promotions like these are likely to remain relevant. Did you avatarize yourself? Link to your picture in the comments section! Viral Marketing AvatarMcDonalds
District 9 – What Does it Mean? July 10, 2009July 11, 2009So we have been watching videos, we have been clicking links, and we have been posting every single thing we can possibly find on what District 9 the “movie” is. But what does District 9 actually mean? It’s been mentioned as an apartheid movie. But I bet it’s a lot… Read More
“Agents on a Mission” are Coming to a City Near You! March 24, 2011Disney is known for its Imagineering in its parks around the world, and now you can experience it up close and personal in a city near you! Disney/Pixar has teamed up with State Farm®, Goodyear, and Mack Trucks, Inc. to bring you the Cars 2 “Agents on a Mission” Tour!… Read More
New “AGM Heartland” Video Found? August 6, 2012August 6, 2012Almost two years ago, Neill Blomkamp, writer and director of viral-friendly District 9, made a short film that showed up in the iPad version of a Wired Magazine issue. There was a lot of speculation on what that video was for, but we haven’t heard anything from it since. Now… Read More