The Time Has Come: Avatarize Yourself Alex Gerage, January 7, 2010November 16, 2010 As if Happy Meals weren’t enough, McDonald’s is now offering the chance for internet users to “avatarize” themselves. Simply upload a picture from your computer or Facebook page, follow a few steps in the program, and you’ll see what you’d look like if you were blue and lived on Pandora. The program is very much like the “Zombify Yourself” promotion that was released in October to promote Zombieland. I suggest giving it a shot, especially if you enjoyed Avatar. You can check out mine below. Normally, I would argue that this viral is a little late to the party. After all, Avatar has been out for almost four weeks. But as we’ve seen, Avatar is no ordinary film. It seems poised to become one of the biggest films of all time, and has positioned itself to be a major player during awards season. In other words, Avatar is still very much in the cultural consciousness, so promotions like these are likely to remain relevant. Did you avatarize yourself? Link to your picture in the comments section! Viral Marketing AvatarMcDonalds
Super Bowl XLVIII: Movie Trailers And Commercials January 24, 2014 Every year, the Super Bowl has millions of viewers, and not just sports fans. One of the big draws of this event is “watching it for the commercials.” This is when the very best commercials are aired on TV, and the one time people don’t want to fast forward… Read More
Cheech and Chong Take Over FunnyorDie.com for 420 April 20, 2013Your favorite on-screen stoners, Cheech Marin and Tommy Chong, have teamed up with comedy website Funny or Die to celebrate 420, which is the unofficial holiday for marijuana enthusiasts. They’ve made several videos, which you watch after the break or in this playlist. Read More
Spider-Man’s Deadliest Villains, Carnage and Venom, Mentioned On “The Amazing Spider-Man 2” Viral Site April 10, 2014One of the concerns fans had about The Amazing Spider-Man 2 was that it was chock full of villains. Aleksei Sytsevich aka The Rhino (Paul Giamatti), Max Dillion aka Electro (Jamie Foxx), and Green Goblin (Dane DeHaan) will all be fighting Spider-Man (Andrew Garfield) in the highly anticipated sequel. But… Read More