The Time Has Come: Avatarize Yourself Alex Gerage, January 7, 2010November 16, 2010 As if Happy Meals weren’t enough, McDonald’s is now offering the chance for internet users to “avatarize” themselves. Simply upload a picture from your computer or Facebook page, follow a few steps in the program, and you’ll see what you’d look like if you were blue and lived on Pandora. The program is very much like the “Zombify Yourself” promotion that was released in October to promote Zombieland. I suggest giving it a shot, especially if you enjoyed Avatar. You can check out mine below. Normally, I would argue that this viral is a little late to the party. After all, Avatar has been out for almost four weeks. But as we’ve seen, Avatar is no ordinary film. It seems poised to become one of the biggest films of all time, and has positioned itself to be a major player during awards season. In other words, Avatar is still very much in the cultural consciousness, so promotions like these are likely to remain relevant. Did you avatarize yourself? Link to your picture in the comments section! Viral Marketing AvatarMcDonalds
The Office: The Halpert Baby Has A Blog February 12, 2010Following last week’s release of the Sabre Corp. website, NBC has gone live with another viral blog for The Office. This time it’s the “Halpert Baby Blog.” Maintained by Pam Halpert herself, the page offers some intriguing facts about the impending addition to Halpert family. So far, there’s an entry… Read More
3 Short Prequels To “Dawn of the Planet Of The Apes” Explain 10 Year Gap After “Rise” July 1, 2014Tucked in the credits of Rise of the Planet of the Apes was what descended the earth into a viral epidemic. This so-called Simian Flu is what wiped out most humans and left the apes in a very strong position at the beginning of Dawn of the Planet Of The… Read More
Watch Director Sam Mendes’ First Video Blog for “Skyfall”, the Next James Bond Film February 22, 2012February 22, 2012At the beginning of this month, we were treated to the first official image (above) from the upcoming James Bond film Skyfall. Just a few weeks later, we now have the first video blog from director Sam Mendes, which you can watch after the break. Read More