The Time Has Come: Avatarize Yourself Alex Gerage, January 7, 2010November 16, 2010 As if Happy Meals weren’t enough, McDonald’s is now offering the chance for internet users to “avatarize” themselves. Simply upload a picture from your computer or Facebook page, follow a few steps in the program, and you’ll see what you’d look like if you were blue and lived on Pandora. The program is very much like the “Zombify Yourself” promotion that was released in October to promote Zombieland. I suggest giving it a shot, especially if you enjoyed Avatar. You can check out mine below. Normally, I would argue that this viral is a little late to the party. After all, Avatar has been out for almost four weeks. But as we’ve seen, Avatar is no ordinary film. It seems poised to become one of the biggest films of all time, and has positioned itself to be a major player during awards season. In other words, Avatar is still very much in the cultural consciousness, so promotions like these are likely to remain relevant. Did you avatarize yourself? Link to your picture in the comments section! Viral Marketing AvatarMcDonalds
The Man of Steel: Financial Success of Superman [Infographic] June 4, 2013In honor of Superman’s 75th anniversary and this month’s release of Man of Steel, FinancesOnline.com created an infographic that shows how financially strong the super brand is. Check it out after the break. Read More
The Countdown Is Over: The “Apollo 18” Trailer Is Here! February 18, 2011February 18, 2011Over the past couple of days, the Apollo 18 Twitter account has had a countdown, leading up to the trailer. The countdown is finally over, and the trailer is here for all to see. Continue on to see the trailer! Read More
New Mouth Taped Shut Post Leads to “The Girl with the Dragon Tattoo” Viral October 10, 2011October 10, 2011We have been wondering for a long time what mouthtapedshut.com, the tumblr site for The Girl with the Dragon Tattoo, was really all about, was it a viral site or was it just a site for teaser images? Sony’s newly launched ComesForthintheThaw.com, we can surmise it is the latter. Hit… Read More