Watch The Office Employees Talk About The Olympics Dan Koelsch, February 22, 2010February 22, 2010 NBC may be getting a lot of flack lately for (amongst other things) their tape delayed coverage of the 2010 Winter Olympics, but they are definitely promoting the heck out of it. Check out their latest cross promotion involving a little paper company after the jump. In a new series of web clips, your favorites from The Office talk about their favorite Olympic moments and sports (both in and out of character). Check out the ones so far: You can catch the 2010 Winter Olympics in Vancouver almost all day on NBC, MSNBC, and CNBC until February 28th. The Office airs Thursday nights at 9/8c. Viral Marketing NBCOlympicsThe Office
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More
The Official “LOST” Facebook Page Updates Timeline to Match Events Within the Show March 30, 2012You may not be following the Facebook page for ABC’s LOST considering it’s been off the air for almost two years, but you real fans may want to start. In honor of castmember Henry Ian Cusick (a.k.a. Desmond Hume) starring in the new ABC series Scandal, the LOST Facebook timeline… Read More
Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More