Knight and Day Interactive Trailer Lets You Help Tom Cruise Fight Bad Guys Dan Koelsch, June 18, 2010August 5, 2010 I’ve been a little harsh on Tom Cruise lately. Well, technically I’ve been hard on his new film, Knight and Day, for its attempts at making viral videos. However, I do have to say that the film looks fantastic, and we’re just now starting to hear reviews that match that prediction. As part of their final push, 20th Century Fox has released an interactive trailer. The “Interactive Game Enabled Movie Trailer” allows players to gain points as they help Roy (Tom Cruise) make narrow escapes and battle a seemingly endless stream of attackers. The faster and more accurately a player completes a task, the higher their score will be. The player’s “game health” is tracked, and if their skills aren’t up to the task, the screen darkens and ultimately cracks. Players’ final scores can be shared with other intrepid “agents” via Facebook and Twitter. Try it for yourself on IGN.com or the film’s website, and let us know what you think of it. Film Synopsis: In KNIGHT AND DAY, Tom Cruise is a covert agent and Cameron Diaz is a woman caught between him and those he claims set him up. As their globetrotting adventure erupts into a maze of double-crosses, close escapes, false identities, and head-spinning romantic snafus, they come to realize that all they can count on is each other. Knight and Day is in theaters on June 23rd. Social Networks Viral Marketing Interactive TrailerKnight and DayTom CruiseTrailer
What If? Dawn of the Dead Viral September 7, 2009January 23, 2010The original Dawn of the Dead is my all time favourite Zombie horror film. Released as a sequel to Night of the Living Dead 10 years after its release, Dawn took the zombie nightmare further by reversing the roles and making the zombies the dominant species. Dawn followed 4 survivors… Read More
Watch Interactive Horror Short Film “6:14” October 28, 2012RIDES.tv is a new transmedia platform from Fourth Wall Studios that creates interactive stories stretching across online video, phone calls, text messages, email, and social media. Their latest in their Dark Wall horror series is called 6:14, which you can watch here. Watch the trailer and learn more after the… Read More
Win A Suite At The Plaza Hotel and Live Like “The Great Gatsby”! April 17, 2013April 17, 2013In The Great Gatsby, several of the main characters take a day trip into New York City and check into a suite at the Plaza Hotel. You too can spend a day in NYC with your own suite at the Plaza by entering their Instagram contest! One winner and a… Read More