Paranormal Activity 2 Trailer Debuts, Pulled From Some Theaters For Being Too Scary Dan Koelsch, July 1, 2010 The first trailer for Paranormal Activity 2 debuted this week online and in front of The Twilight Saga: Eclipse, and it’s pretty scary. Unfortunately, it also gives away the ending of the first film, but it’s the scariness of the teaser that has gotten at least one theater chain to stop showing it due to complaints. The independent horror film Paranormal Activity opened nationally in theaters last year after a big viral push. The word of mouth, Demand It! feature on Eventful, and clever advertising made its wide release possible. The $15,000 film ended up grossing almost $200 million worldwide, and Paramount is hoping to replicate that success this year with the sequel, due out just before Halloween. Paramount has released an intense teaser trailer for Paranormal Activity 2 in an attempt to also replicate the viral buzz of the original. The teaser shows two of the last scenes of the first film, but that shouldn’t be a surprise, as the one of PA’s trailers also gave away one of those scenes. The intensity of the trailer has actually garnered some complaints from theater-goers, causing Cinemark to yank it from screenings of Eclipse, which it is attached to. That’s one surefire way to create buzz. Check out the trailer below. You may notice what looks to be Katie Featherson’s character Katie in the new scene, implying that she survived the original film, though probably with the demon still inside her. There’s also some writing on the floor, though only in the mirror, as Slashfilm notes. The writing says “What is happening to hunter?”, which is presumably the baby, since it’s the only human in scene (outside of Katie), and his reflection doesn’t match what he’s really doing. Creepy. Paranormal Activity 2 opens in theaters on October 25th. It is directed by Tod ‘Kip’ Williams, written by Michael Perry, and produced by the first film’s director and writer Oren Peli. News Viral Marketing Viral Videos Eclipseparanormal activityTrailerTwilight
The LOST Underground Art Project: New Art Pieces Revealed December 17, 2009You may remember us talking about the LOST Underground Art Project a few weeks ago. The show was held December 15th at Gallery 1988, and thanks to Peter at Slashfilm, who’s always on top of this subject, we now have the new artworks revealed at the event. The works include… Read More
Stallone’s Explosive Expendables Interview on YouTube August 4, 2010May 12, 2011If you’ve been on YouTube since yesterday, you may have noticed the banner advertisement on the homepage for The Expendables. Specifically, it directs you to an “explosive” interview with director, writer, and star Sylvester Stallone that is on YouTube. However, what you see isn’t exactly what you get. Read More
How “The Secret Life Of Walter Mitty’ Viral Campaign Got Turned Upside Down (But All For A Good Cause) December 20, 2013December 20, 2013We’ve recently seen how Paramount Pictures has basically changed the way we view viral marketing campaigns when they put Anchorman 2: The Legend Continue‘s headlining character, Ron Burgundy, as the face of Dodge ads, Ben and Jerry’s ice cream, museum exhibits, and news broadcasts ranging from local to nationwide. That’s… Read More
it unusual for a baby to be called hunter, i didnt know its a name, but i saw in the mirror the baby standing in its cot, but out of the mirror the crib has no baby seen in it, and who is that woman becuase it cant be Katie becuse we never saw a baby in the first film.