ABC’s Castle To Release “Naked Heat” Novel Dan Koelsch, July 12, 2010July 12, 2010 ABC’s hit show Castle is starting a viral trend that coincides with each season premiere. The crime procedural, about accomplished detective novel writer Richard Castle (Nathan Fillion) following around his new muse, Detective Kate Beckett (Stana Katic). Last year a real book by the fake author was released, and the trend continues this year. The first novel, “Heat Wave”, whose real-world author is not disclosed, began the character of Nikki Heat, who was a more sexualized version of Beckett. Castle was working on the book the entire season, finally finishing by the finale. The real novel was released after the first season ended and made it to the New York Times bestseller list. The plot vaguely followed the premise of the first season, and during the second season, snippets of the book were mentioned that fit with the real book (i.e. page numbers). In Season 2, Castle is working on his second novel of the series, “Naked Heat”. Now this book will also be released in the real world, coming out September 28th, just one week after the third season premiere. ABC made the first half of “Heat Wave” available for free download last year, and so far they have made the first chapter of “Naked Heat” available at ABC.com. As a fan of the series and the first novel, I hope they continue the trend and keep tying in the real books with the show. “Naked Heat” is available for pre-order now. Viral Marketing ABCCastle
Facebook and Discovery Have Literally Gone “Viral” July 20, 2010July 20, 2010Look out Farmville! You are about to have your ass kicked by something so much more real than housing a turtle, or finding gold in your corn field. Granted, I have no idea what you do in Farmville, because I block that stupid thing, but what I do know is,… Read More
Even More District 9 Updates! July 23, 2009January 16, 2010District9movie.com as a few new updates to report on well. If you hover over the statue, you will get 2 news clips (one on the human, one on the non-human). One clip talks about the seizing of weapons, both alien and police, while the other talks about setting up possible… Read More
Viral Video: Dark Moon February 21, 2010It seems like just yesterday I was saying this time of year is great for Twilight parodies. I guess I was right because Funny or Die has an original video called “Dark Moon”, which stars Brandon T. Jackson (Tropic Thunder). Check it out after the jump. Read More