ABC’s Castle To Release “Naked Heat” Novel Dan Koelsch, July 12, 2010July 12, 2010 ABC’s hit show Castle is starting a viral trend that coincides with each season premiere. The crime procedural, about accomplished detective novel writer Richard Castle (Nathan Fillion) following around his new muse, Detective Kate Beckett (Stana Katic). Last year a real book by the fake author was released, and the trend continues this year. The first novel, “Heat Wave”, whose real-world author is not disclosed, began the character of Nikki Heat, who was a more sexualized version of Beckett. Castle was working on the book the entire season, finally finishing by the finale. The real novel was released after the first season ended and made it to the New York Times bestseller list. The plot vaguely followed the premise of the first season, and during the second season, snippets of the book were mentioned that fit with the real book (i.e. page numbers). In Season 2, Castle is working on his second novel of the series, “Naked Heat”. Now this book will also be released in the real world, coming out September 28th, just one week after the third season premiere. ABC made the first half of “Heat Wave” available for free download last year, and so far they have made the first chapter of “Naked Heat” available at ABC.com. As a fan of the series and the first novel, I hope they continue the trend and keep tying in the real books with the show. “Naked Heat” is available for pre-order now. Viral Marketing ABCCastle
Watch The Twilight Saga: Eclipse Full Trailer March 11, 2010You’ve waited for it, and here it is. The first trailer for The Twilight Saga: Eclipse has finally premiered online at Yahoo. Yesterday’s 10 second preview of the teaser already has almost 3 million views on YouTube, so I expect the full thing to be even more popular. You can… Read More
Super Bowl XLVIII: Movie Trailers And Commercials January 24, 2014 Every year, the Super Bowl has millions of viewers, and not just sports fans. One of the big draws of this event is “watching it for the commercials.” This is when the very best commercials are aired on TV, and the one time people don’t want to fast forward… Read More
LOST: Another Amazing Real Time Video and More Art! February 2, 2010February 2, 2010Just last week an amazing YouTube video of the real time Oceanic 815 crash managed to randomly pop-up and take the internet by storm, mixing the style of FOX’s 24 with ABC’s LOST, giving us a never before look at the entire plane crash as it happened. The video itself is a… Read More