Get Buried At Comic-Con! Dan Koelsch, July 17, 2010 Lionsgates’ Buried may not come out in theaters until October 8th, but next week you could have a chance to feel what it’s like to be buried alive yourself thanks to the Lionsgate Booth at Comic-Con. Check out the special website made to promote the experience, and watch the trailer after the break. So far we don’t have any details, but if it’s the experience it promises, it might be pretty intense. Comic-Con Conventions Events Viral Marketing BuriedComic-ConLionsgate
Wrigley’s Gum Needs Your Help To Hunt The Red Skull June 14, 2011While the marketing campaigns for Thor and X-Men: First Class have subsided with the release of the films, Marvel’s summer movie season is far from over. With Captain America: The First Avenger due out July 22nd, there has certainly been an increase in television spots, but look for more product… Read More
Viral Video of the Week: Avatar Wars December 27, 2009December 26, 2009We’ve already shown two great viral videos from this week (see them here and here), so I had to pull from the last two weeks to find this gem below. It’s a video parody that combines Avatar with several other films to show a trailer for a war of real… Read More
Let Me In Viral Postcards From New Mexico August 9, 2010Overture’s Let Me In has an interesting viral campaign. While there have websites and mailings, the viral hasn’t really gone anywhere. There is no direction. Still, I find all the little bits to be fun and very intricately tied to the film, like the most recent update, a postcard from… Read More