Arcade Fire’s Clever Music Video Corey, September 1, 2010January 2, 2011 It’s been over three years since Arcade Fire‘s last album “Neon Bible” came out. Before “Neon Bible,” “Funeral” came out with the single Wake Up on it. Wake Up is best known as the song in the trailers for Spike Jones’ Where The Wild Things Are. Arcade Fire is one of the biggest and best indie bands in the world, and for good reason: They have yet to put out a bad album. So naturally, I’m a massive fan of them.One may ask, “what does Arcade Fire have to do with a movie, or a viral?”. Well, it’s kind of funny because other than them collaborating on a short film, that’s about it. Until recently, that is. With Arcade Fire’s third album “The Suburbs” making it to the #1 spot on the billboards, film maker Chris Milk has made an interactive music video for a single off “The Suburbs” called We Used To Wait. The Wilderness Downtown is a Google Experiment, which uses HTML5 and stuff I’m not even going to try to explain/understand.Suggested for Google Chrome users, The Wilderness Downtown is a pretty unique little music video. At first it asks you to type in the address of the house you grew up in. Do that and the video loads. You’ll have to watch the video for yourself, because it’s just too awesome to explain.Check out The Wilderness Downtown music video. Viral Marketing Viral Videos Arcade FireGoogleHTML5The Wilderness DowntownWe Used to wait
“Mad Men” For Your Consideration Ads Almost Guarantee An Emmy Win June 4, 2014June 4, 2014If you ever are around the Los Angeles area or invest your spare time to reading news on the entertainment industry, then you most likely have run into For Your Consideration ads. With the Emmy’s just a few weeks away, AMC has started to roll out more and more of… Read More
Let Me In Viral Updates: Riddles And Clues August 18, 2010August 24, 2010When the viral campaign for Let Me In started, it wasn’t as simplistic as most campaigns have been in the past. It wasn’t just a website plastered at the end of a trailer; it was more of a clue to follow and to get things started. That clue of course,… Read More
The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago March 21, 2011July 6, 2011I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor… Read More