Disneyland’s ElecTRONica Starts Tonight, Video and Pictures Available Dan Koelsch, October 8, 2010January 20, 2012 Last month we told you how Disney was looking to promote and capitalize on the buzz for Tron Legacy by creating “ElecTRONica” in Disneyland’s California Adventure. Essentially turning the Hollywood backlot into a Tron party, the event started to tonight and we have more details, including video and photos, after the break. Below is the rundown of the schedule and a video showing some of the things to do and see, which includes a 9 minute 3D preview of Tron Legacy itself (I’m not sure what footage is being shown).The fun starts in Sunshine Plaza at 6 p.m. when music, video, projections and a dance party welcome guests (a.k.a. Programs) and prepare them to enter the world of “TRON: Legacy.”The second performance in Sunshine Plaza starts at 6:45 p.m., and following that, the portal will officially open and all aspects of ElecTRONica will be available, including Flynn’s Arcade, TRON: Legacy Exclusive 3-D Sneak Peek, End of Line club, face painting and the TRON: Evolution video game area.There’s a great line-up of DJs this weekend. DJ GiangStar will be spinning tonight; DJ Michael Paul will change things up Saturday night, and DJ Derek Dunbar will be heating things up on Sunday evening.This weekend you can see Laserman at 7:30 p.m., 8:30 p.m. and 9:30 p.m. on Friday, Saturday and Sunday. For future dates, check the show guide for the schedule. Check out the Disney Parks Blog for even more on ElecTRONica. Viral Marketing DisneyDisneylandElecTRONicaTronTron Legacy
The Office: Ryan Wants Pictures from You! January 23, 2010January 23, 2010NBC ‘s The Office is no stranger to viral campaigns, having Webisodes, Fake PSA’s, and, The Office Summer Vacation all on their NBC page, along with full episodes, deleted scenes and even season highlights for each season. As we’ve reported before, in the world of The Office, Ryan Howard (B.J… Read More
Dan’s High Five: 5 Sequels That Are Better Than The Original November 15, 2009November 15, 2009I’m continuing sequel month by going in the opposite direction of last week’s “High Five”by talking about good sequels. In fact, I’m going to list five sequels that were actually BETTER than the originals. Now, this doesn’t mean the originals were bad, so don’t get all mad. I also understand… Read More
ARGs & Campaigns Sons of Anarchy Celebrates Season 6 With Jax Daniels Whiskey November 6, 2014November 8, 2014That’s right, there are limited bottles of Sons of Anarchy JAX Daniel’s Editions of Gentleman Jack Tennessee Whiskey floating around for a campaign celebrating Season 6 out now DVD and Blu-Ray. These detailed beauties have etched on them some pretty snazzy homages the show and came encased in a SOA coffin. Take a… Read More