“Community” Background Storyline Finds Life Online Dan Koelsch, October 13, 2010 One of the great things about the Internet is its ability to highlight things that would otherwise go unnoticed. This has had great political and business ramifications, but has mainly impacted electronic media. Shows like LOST, which pack of lot of information into a single show or even scene, can be broken down by one person to be spread through the masses. This trend is perfectly personified by last week’s episode of Community. For those who watch the NBC comedy, you may have missed an entire story going on in the background featuring Abed Nadir (Danny Pudi). Fortunately, the Internetz have come through and combined all the scenes into one single video, which you can see below. Given the 130,000+ views, I’d say a lot of people missed at least some of the clips. What do you think of Community’s background story? This is the kind of clever thing that could only work in today’s world, as the guys behind the show must have known people would dive deeper if they saw even just one clip. This also creates free viral marketing, as people discover this and send it to their friends. Source: Nextround.net Viral Marketing Viral Videos CommunityNBCViral video
Updates To “Real Steel” Viral Reveal Background, Videos, and Photos of World Robot Boxing March 16, 2011Yesterday we told you about the viral website for Disney’s robot-boxing movie Real Steel. Now the site has been updated to include some viral videos and photos. Get the details after the break. Read More
Iamamiwhoami Viral: Package Sent to MTV March 6, 2010I am very thankful to have a name to call this new viral other than “disturbing anonymous viral video collection”, or something of the sort. As we reported earlier in the week, a series of, you guessed it, disturbing videos have been posted to the YouTube account “Iamamiwhoami”. The very… Read More
Viral In-Depth: Funny People July 7, 2009April 3, 2010At the end of May, we introduced you to some viral marketing Universal had implemented for Funny People, the Judd Apatow film starring Adam Sandler and Seth Rogen. Last week, we added the film to our list of viral campaigns we would be covering in depth, thanks to the viral… Read More