A Few “Super 8″ Viral Updates: Picture of Minker’s Dad? Scott Caldwell, December 18, 2010December 18, 2010 Though our last mention of the viral turned out to be NOT part of the film’s campaign, it’s safe to say that this update does. Being that our friends at Super8News have been busy, we have a few updates that are happening in the Super 8 viral, all belonging to the STIES site. Continue on for more. A while back, there were some badges that were found on the site, one of them having “TROGL” written along the bottom. Since then, a new photo has shown up, carrying the same lettering written within the pages of a book, and basically the same handwriting.What’s even better is the chat log has been filled in with some extra info stating that the person can post a picture of Josh Minker’s father, and they held their end of the deal. Now, piecing it all together, Super8News is concluding that the badge with “TROGL” is that of Minker’s father, based on the scratched image may or may not be of an African American male, the 3 dots are of the same alignment, and the new image file is named “ScanAM13”, which very well could be A. Minker. Super 8 is set for release on June 10, 2011 and you can check out our page for more info. ARGs & Campaigns Viral Marketing Josh MinkerScariest Thing I Ever SawSuper 8
Marvel to Launch “Avengers Alliance” Facebook Game January 9, 2012January 9, 2012Today, Marvel Entertainment announced it will be launching a massive, combat role-playing Facebook game featuring many of their most iconic heroes and villains. Marvel: Avengers Alliance follows an original storyline in the Marvel Universe, created specifically for the game. We’ve got more information and some pics of gameplay from the… Read More
Advertisers Lose Grip on Reality November 26, 2009November 26, 2009As technology moves forward, Internet gets faster and the public wants more, media companies are increasingly looking for new ways to advertise and make it more interactive. The latest form of advertising to fill these criteria takes shape in the form of augmented reality, and it seems more and more… Read More
Viral Marketing Check Out The “TRON: Legacy” Light Show In Norway December 13, 2010Disney is pulling out all the stops in promoting Friday’s theatrical opening of TRON: Legacy around the world. Last weekend saw a projection light show in London, and now the Mouse House has put on another light show in Norway, this time at the Indekshuset building in Oslo. Check out… Read More