“Apollo 18” Viral Updated With Two New Images, But What’s The Password? Dan Koelsch, January 17, 2011January 17, 2011 Alright MovieViralites (copyright pending), we need your help on this one. The Apollo 18 subpage Cosmonauts has been updated again with two new images, but the password to access them has changed (for the previous images, it was “apollosoyuz”). Let us know in the comments if you figure it out. For details on the movie and its viral campaign, check out our Apollo 18 Viral Page. ARGs & Campaigns Viral Marketing Apollo 18
Fox Horror Launches Tumblr Page November 3, 2013Briefly: To promote their Digital HD and Blu-ray offerings, Fox Horror has created a Tumblr page called “Moments to Die For” at FoxHorror.com. 20th Century Fox has a large catalogue of great horror films, and this Tumblr is a curated destination of Fox and fan-generated content. Take a look for… Read More
“That Awkward Moment” Viral Marketing Launches Relationship Quiz On Tumblr January 17, 2014That Awkward Moment stars Michael B. Jordan, Zac Efron, Miles Teller as three best friends who are at different stages of a “relationship.” To help promote the film Focus Features launched a newly released interactive quiz featuring the three actors on Tumblr site. This hybrid video/quiz site gives the viewer… Read More
Sherlock Holmes: Let 7-Eleven Be Your Watson November 17, 2009Warner Bros’s Sherlock Holmes is teaming up with 7-Eleven to not just bring you Holmes-themed Slurpees, but also to help you with the ARG. The stores are putting up banners and other point-of-purchase (POP) signs, along with using Holmes-ish taglines to promote their food. This is a pretty common practice,… Read More