“Apollo 18” T-Minus Checklist Revealed Dan Koelsch, January 28, 2011 On the 25th anniversary of the Challenger accident, we get the latest document image from the Apollo 18 viral campaign. the file is called “sa514”, and it is a T-Minus Checklist for a launch involving the Saturn V rocket SA-514, which according to real history, was the first of two unused Saturn V rockets from the cancelled Apollo missions. Take a look at the Top Secret document after the break. I don’t see anything special with the document, though a midnight launch time seems a bit unusual. This could be done for secrecy, though I think a lot of people would still see a rocket being launched at night from Santa Barbara.Let us know in the comments below if you catch anything of interest in the document. For more information on the campaign, check out our Apollo 18 Viral Page. ARGs & Campaigns Viral Marketing Apollo 18
Watch Buried While Buried! August 25, 2010If you love Ryan Reynolds and tight spaces, this contest is for you. Fantastic Fest, the annual genre film festival held in Austin, Texas, is coming up this September, and you can walk the red carpet opening night if you are chosen to watch Lionsgate’s Buried while actually buried underground…. Read More
We Are ODST – New Halo Game Viral September 8, 2009September 8, 2009Do you love bees? This is the question Bungie wanted to know the answer too when they kicked off their viral campaign for Halo 3. Headed by one of our favourite advertising groups, 42 entertainment, the Halo 3 campaign was one of the most successful game virals ever. Well, It… Read More
Help The Nazis Return to Earth in “Iron Sky” Sequel May 16, 2013I did Nazi that coming! Bad puns aside, this news is a bit surprising. The Finnish indie sci-fi comedy Iron Sky is gearing up for a sequel called Iron Sky The Coming Race, and they are utilizing the same crowdsourcing technique that helped them fund the original film about Nazis… Read More