Jon Favreau Tweets Cowboys & Aliens Super Bowl Spot Nick Butler, February 6, 2011February 10, 2011 This year a lot of brands have been releasing their Super Bowl ads online before the big game. It’s worked for some companies, like Volkswagen, but most have gone by unnoticed. Just a few minutes ago, Jon Favreau tweeted a link to the Super Bowl spot for Cowboys and Aliens. Watch the ad after the break. The video is unlisted, which means only those with the link can actually watch it. Let us know what you think of it in the comments below. News Social Networks Viral Marketing Cowboys & AliensJon FavreauSuper BowlTrailer
Marvel Launches Interactive Guide to the Universe of Thor April 15, 2011April 17, 2011Marvel’s Thor is just a few weeks from opening in theaters, and while many of us movie fans may be interested in seeing it, we may not all know much about the title character and his world. Marvel UK hopes to fix that with their “Interactive Guide to the Universe… Read More
“The Hobbit” Begins Production, Launches A Facebook Page, and Releases Two New Set Photos March 21, 2011March 21, 2011The marketing world of The Hobbit is about to get broader and more in depth as the film has an official Facebook Page. Now we have seen many viral videos containing a music version of “They Are Taking the Hobbits to Isengard” and “Potatoes Remix” but Peter Jackson’s adaptation of… Read More
LA Times Video Re-Cap of “TRON: Legacy” Viral February 10, 2011Jay West of the Los Angeles Times’ Hero Complex blog has posted a video summary of the TRON: Legacy viral/ARG campaign. It’s a pretty solid review, so check it out after the break. Read More