Which Super Bowl Trailers Got the Most Buzz? Dan Koelsch, February 7, 2011 With a bevy of 30 second trailers debuting last night during the Super Bowl (all of which you can watch here), the question remains of which ones had the most impact. Our friends at HeyUGuys found an infographic from Way to Blue that calculates which TV spots generated the most buzz on Twitter. Check it out after the break. It’s no surprise that the first trailer ever for Captain America would win the day, but Super 8‘s poor showing puts its theatrical success in doubt unless they can get more attention. Abrams himself acknowledged this recently. Social Networks Viral Marketing Captain AmericaSuper 8Super Bowl
Mouth-Taped-Shut.com Reveals New Photos and Artwork for “The Girl with the Dragon Tattoo” September 21, 2011September 21, 2011If you love ambiguous and perplexing marketing, then you must be following mouth-taped-shut.com, the viral site for David Fincher’s The Girl with the Dragon Tattoo. So far we’ve seen odd photos and some links to interviews. But in some recent updates, we have seen a brand new poster for the… Read More
Disney’s Video Archives May Prove UFO Presence In Brad Bird’s “Tomorowland” February 14, 2013Yesterday it was reported that Hugh Laurie was in talks to play an antagonist in Brad Bird‘s Tomorrowland. The film has many sci-fi aspects to it, and the contents of the 1952 box that was seen earlier this year supports that theory. But Disney historian Jim Hill further theorized that… Read More
Nielsen Begins Tracking Twitter Buzz For Fall Television Shows October 11, 2013The Nielsen television ratings have long been the gold standard for television networks and advertisers to determine how well their shows are reaching audiences. With the rise of social communication and engagement online, the metric’s value has been somewhat skewed for not painting the entire picture about the reach of… Read More