Apollo 18: Big Announcement Tomorrow and Decoder Game Continues Dan Koelsch, February 16, 2011February 17, 2011 We haven’t heard much in the past few weeks from Apollo 18, but now we may know why. Also, the film’s Twitter page has been aflutter with a contest that can give you some cool moon-based (no pun intended) prizes. Get the details after the break. Both the Facebook and Twitter pages for the Weinstein Company sci-fi thriller have posted updates today saying “Get ready for a big ‘Apollo 18’ announcement tomorrow!”. What could this be? I’m guessing a trailer since the film comes in just over 2 months (April 22nd). Keep an eye out on the official website and YouTube page for the film tomorrow. Since the beginning of the month, the Apollo 18 Twitter account has been hosting a “Decoder Giveaway Game”, where they periodically post a alphanumeric code that you have to decipher. The winners get some great nerdy prizes like these listed below.•1 Remote Control Moon in My Room – $29.95 •1 When We Left Earth, The NASA Missions DVD Set – $39.99 •1 Moon Machines (DVD) – $24.98The contest ends on February 22nd, and you get the full details and rules here. We’ll bring you the big announcement tomorrow, so stay tuned! UPDATERead about the announcement here. ARGs & Campaigns Contests News Social Networks Viral Marketing Apollo 18ContestsTwitter
Mission Icefly: Get Ready For Hunt 3.0! September 3, 2011Briefly: The Traelek Institute is gearing up to open another testing facility, but not before they release more Iceflies! You have until Monday to vote for 3 more cities to get the Iceflies. Head over to the Human Preservation Project hub on 5 Gum’s Facebook page to vote for one… Read More
Get Ready for Dr. Horrible The Movie March 20, 2010One of the few good things to come out of the of 2007 Writers Guild strike was Joss Whedon’s Dr. Horrible’s Sing-A-Long Blog, a three-part Internet series that bypassed the studios and WGA rules. The TV episode-length film went viral and gained millions of fans (including myself). Since its release,… Read More
Enter the Dream and Create Your Own Inception Poster July 14, 2010July 14, 2010Chances are you have heard of a little film coming out this week called Inception, the latest from super director Christopher Nolan. While the viral campaign for Inception never fully manifested itself the way many thought it might following The Dark Knight’s campaign, anticipation remains at a fever pitch for… Read More