Is Dimension Using Facebook to Start A Viral Campaign For ‘Scream 4’? Dan Koelsch, March 15, 2011March 15, 2011 It may not turn into a full campaign, but Dimension Films is definitely going viral with their marketing for Scream 4. The Sidney Prescott public figure page on Facebook has some interesting photos that are in-world. Check them out after the break. For fans of the Wes Craven satirical horror series, you should know that the series protagonist Sidney (played by Neve Campbell) has had some bad luck when it comes to homicidal maniacs. Her three amazing survivals of the iconic Ghostface Killer are turned into a film series called “Stab” (talk about meta). Sidney is now a writer, and photos have been added to her Facebook of various newspaper clips talking about Sidney and the Stab movies. The clippings don’t give us much new information, but it’s cool to see the events of the first films treated as real events. With just a few weeks until the movie’s release, if this goes anywhere, we’ll see it soon, so stay tuned.Scream 4 opens in theaters on April 15th. Social Networks Viral Marketing FacebookScream 4
The Onion Explains The Reason For All The Iron Man 2 Hype April 24, 2010The Onion News Network has discovered the source for all that Iron Man 2 internet buzz. No, it’s not the introduction to War Machine, or the promise of another excellent performance by Robert Downey Jr. In actuality, it’s speculation that Gwyneth Paltrow’s character will get punched in the face sometime… Read More
Viral Videos: Resident Evil Literal Trailer and ’80s Bullies May 16, 2010Remember how awesomely bad movie bullies were in the Eighties? From Karate Kid to Teen Wolf, no high school or college movie could go without one. The Huffington Post has created a great montage of your favorite ’80s bullies. Popular YouTuber Tobuscus has a series in which he makes literal… Read More
“The Muppets” Feel The Hunger in “The Hunger Games” Parody Trailer March 6, 2012March 6, 2012The Muppets had an amazing marketing run and it seemingly came to an end when the movie opened in theaters in November. But its not over. Not by a long shot. With the DVD/Blu-ray being released on March 20th, the marketing team at Walt Disney Pictures are at it again…. Read More