Dimension Films Would Rather Find Release Date for “Apollo 18” Than Update Its Viral Campaign Michael Lee, June 1, 2011June 1, 2011 In what was suppose to be one rather exciting viral marketing campaigns of 2011, has turned into a figment of your imagination. Perhaps it’s due to the fact that Apollo 18 cannot find a solid release date. Box Office Mojo is reporting that the release date has shifted for a fifth time. The film is now scheduled to be released on September 2nd. Previously the film was set for an August 26th release date. Before that the film was scheduled for a January 2012 release. Given that there has been no updates to the viral , it seems rather obvious that Dimension films would turn its attention to finding release date they can settle on. I was rather excited for this viral campaign. It had the conspiracy theory factor going for it and who doesn’t love a good conspiracy theory. The viral came with everything: Photos, videos, and a blog with documents revealing what happened to Apollo 18 and why we never went back. All of which explained why man has not returned to the moon in over forty years. But alas, with the unstable scheduling date, I doubt that we will ever see any updates for this film.You can click on the link to view the history of the Apollo 18 viral and how it reach its end. News Viral Marketing Apollo 18
“The Hunger Games: Mockingjay – Part 1” Teaser July 27, 2014July 27, 2014Sure Lionsgate didn’t have a panel for the highly anticipated Insurgent or more importantly The Hunger Games: Mockingjay -Part 1, but that hasn’t quelled fans from eagerly awaiting seeing any footage from the film. The first half of the trilogy already has two teasers, one that signals the power of… Read More
The Buzz: Awards, Interstellar, Guillermo Del Toro, and More! January 11, 2013The Buzz is a feature in which we round up the Top 3 most-buzzed-about movie/TV stories of the week (in more-or-less chronological order). Why go through pages of blogs just to find out what everyone is talking about? We’ve got it all right here in The Buzz. Read More
First Clip Of “The Fault In Our Stars” From The MTV’s Movie Awards April 14, 2014At the MTV Movie Awards viewers got a chance to catch a sneak peek at John Green‘s The Fault in Our Stars, the movie poised to charm your pants off when it comes out on June 6th. Here we have a clip of Ansel Elgort as the charismatic Augustus Waters uttering… Read More