Sony Wants To Know If You Are The Face Of The Fan For “The Amazing Spider-Man” Michael Lee, June 2, 2011June 2, 2011 With a great question must come a great answer, and that is what Sony is doing in order to find out The Face of The Fan for their highly anticipated flick The Amazing Spider-Man. Sony announced in a press release that they will have a contest, running from today to June 27 of this year, that that will allow one fan to interview the cast and filmmakers of The Amazing Spider-Man. Also in the announcement, Sony will be presenting the film at the San Diego Comic-Con. So hit the jump find out how to enter this very exciting contest. To enter the contest, users submit a sixty-second video of themselves answering the question, “Why should you be the Face of the Fan correspondent at Comic-Con?” Complete rules and instructions are available at FaceoftheFan.com/TheAmazingSpider-Man.All entries will be judged and one winner will be chosen to attend Comic-Con San Diego 2011. The winner will meet the cast and filmmakers, and have a chance to ask them fan questions gathered from the social communities on the web about The Amazing Spider-Man.The prize includes one trip for two (2 days/2 nights) to attend Comic-Con San Diego 2011, including hotel accommodations, roundtrip airfare, and transportation to and from the hotel, as well as two passes to attend Comic-Con.Face Of The Fan® is a Sony Pictures Entertainment initiative that lets moviegoers and TV viewers get involved with Sony Pictures’ projects by participating in online casting calls and contests—turning today’s fans into tomorrow’s stars™. The concept was launched in 2007, tied to Spider-Man 3, when two fans were chosen to bring Spider-Man news to the fans following the film’s website. In November 2010, Face Of The Fan began offering casting calls for various Sony Pictures Entertainment films, including such Screen Gems projects as Lakeshore Entertainment’s Underworld and Rainforest Film’s upcoming Think Like A Man, which is based on Steve Harvey’s national best-seller, Act Like A Lady, Think Like A Man. The site also features contests in which winners can have an opportunity to appear on the red carpet at movie premieres, meet or interview talent, filmmakers, and producers, or even go on the sets of their favorite shows. Many exciting opportunities are available through Face Of The Fan®, and this program provides fans with a way to share their enthusiasm and get face to face with key decision-makers and talent. So hit the link and submit a video if you think you have what it takes to be The Face of the Fan. News Viral Marketing Viral News Face of the FanSony PicturesThe Amzing Spider-Man
Movie Review: “Sanctum” Sinks Like A Rock February 3, 2011February 3, 2011It is a tale of man V.S. mother nature in the spelunking movie Sanctum, a sub terrarium underwater thriller produced by the man who is fascinated by the underwater world James Cameron. Not only is it a story of man V.S. mother nature, it is also a true story. So… Read More
Update to “What Is The #Super8Secret?” June 5, 2011Briefly: We gave you a quick report on Thursday about a mysterious new viral site for the upcoming J.J. Abrams sci-fi thriller, Super 8. A couple of developments have been made in the story. First, a date and time have been set for the “Super 8 Secret” to be revealed… Read More
New Study: Film Marketing and the ‘Net October 1, 2009Some interesting research has been released that speaks to the budding importance of viral marketing. According to Variety’s Marc Graser, film marketers are increasingly looking to the internet to promote upcoming movies. He cites a study by Stradella Road, which surveyed 1,547 moviegoers regarding their film consumption habits and where they… Read More