Wrigley’s Gum Needs Your Help To Hunt The Red Skull Alex Gerage, June 14, 2011 While the marketing campaigns for Thor and X-Men: First Class have subsided with the release of the films, Marvel’s summer movie season is far from over. With Captain America: The First Avenger due out July 22nd, there has certainly been an increase in television spots, but look for more product tie-ins and promotional campaigns to emerge in the coming weeks. One such campaign is Marvel and Wrigley’s “Hunt for the Red Skull” game. Hit the jump for details on how chewing gum can bring you closer to catching the Red Skull … and $100,000. At CaptainAmericaQuest.com, visitors are treated to a map of Eastern Europe with little Hydra logos scattered across the different countries. As one moves the viewfinder over a logo, it enlarges, and clicking it will open a box to put in your “code,” found under the caps of qualifying Wrigley’s products. Doing so should not only present you with some images from the film (which TheDailyBlam! seems to have uncovered) but will also qualify you for a number of prizes, the grandest being $100,000.If chewing gum is not your style, or if you are just feeling nostalgic and patriotic, check out this World War II era poster for the film (above). Drawn by Marvel artist Paolo Rivera, the poster evokes imagery from Marvel’s very first Captain America comic. While I would have already made room in my house for such art if it could be bought, unfortunately, only 100 copies of the poster were printed. A few were handed out at this past weekend’s Hero Complex Film Festival in Los Angeles, and the rest were given to cast and crew for the film. Oh well, I guess if anyone deserves to own this really cool poster, it’s them. Captain America hits theaters July 22nd. Viral Marketing Captain America: The First AvengerMarvelThorWrigley'sX-Men: First Class
New “Avengers” Site Offers Free Stuff with Movie Purchase September 24, 2012There is a good chance that you’re going to buy Marvel’s The Avengers in some format, whether it’s Blu-ray or DVD, when it is released tomorrow, or at least in the very near future. While finally owning what many believe is one of, if not the best superhero movie ever,… Read More
ViralCast #13 – Harry Potter, Comic-Con and Much More! July 20, 2009July 21, 2009This week on ViralCast, Matt, Kevin and I discuss and review the new Harry Potter (spoilers) movie, what to expect and look forward to at Comic-Con 2009, DC Comics upcoming and current projects, and so much more. Make sure you check out the MovieViral.com Official Forum and FusedFilm.com. Download the… Read More
District 9 Tickets On Sale Now July 26, 2009July 26, 2009Just a quick little heads up on a Sunday afternoon, District 9 tickets have gone on sale at Fandango! There will probably be midnight showings, but that varies depending on what theater and where that theater is. The movie opens in just under 3 weeks, so you have plenty of… Read More