Mysterious Harry Potter Website Teases J.K. Rowling’s Equally Mysterious Announcement Dan Koelsch, June 17, 2011 Briefly: J.K. Rowling, author of the Harry Potter novels, is expected to make a Potter-related announcement on June 23rd, and it has to do with Pottermore.com. The website just has a “coming soon” page, but it does link to a YouTube countdown to the announcement. There’s also a Twitter account, though none of these give us much hints as to what Rowling is announcing. All we know is that it isn’t another book, and Warner Bros., the studio behind the Potter films, has their name on the site. What do you think the announcement is for? Viral Marketing Harry Potter
What If: Surrogates October 14, 2009January 23, 2010We followed the viral campaign for the Bruce Willis film Surrogates for months before it was released. Our first article in February reported the film’s first viral website, ChooseYourSurrogate.com had gone live, and on initial reactions the site looked very promising. In May, we all watched the trailer and the… Read More
Watch an Exclusive Clip From “Wish You Were Here” May 24, 2013May 24, 2013Wish You Were Here is a suspense drama about a tropical vacation gone wrong. The film opens in limited theaters on June 7th, but we have an exclusive clip for you after the break. In it, Dave Flannery (Joel Edgerton) and his wife Alice (Felicity Price) have a heated argument. Read More
District 9: MNU and Christopher Still Updating! August 18, 2009August 18, 2009Update: Christopher’s blog has been back-dated to 8/13/09. District 9 was released this weekend, and usually (with a few exception), that would mean the viral campaign would be over. That is apparently not the case here. Both the Multi-National United and MNUSpreadsLies Twitter and Facebook accounts are still updating so… Read More
It’s more likely to be a mini-series of Harry Potter in between the end of the book and the epilouge.