J.K. Rowling’s “Pottermore” Revealed! [Updated] Caleb Hamilton, June 22, 2011June 23, 2011 Late last week the internet was buzzing about a new Harry Potter project that will be officially announced by J.K. Rowling tomorrow. Thanks to a leaked memo regarding the project, we have learned exactly what Pottermore is.The project appears to be an online game in which players will follow clues to find prizes hidden in the real world! Not exactly what many Potter fans were hoping for, but hey, at least Harry Potter will continue for many years to come. The game will allow aspiring wizards all over the world to find an unknown number of hidden magic wands.This news comes from a leaked memo to the Times of London newspaper. It is not known if the memo was actually leaked, or if it’s a marketing ploy by the PR company behind the project. The same company created the game LittleBigMap to promote the release of LittleBigPlanet 2.Harry Potter author J.K. Rowling is expected to make an official announcement tomorrow, via YouTube, from the Victoria & Albert Museum in south-west London. In the past, Rowling has made Potter-related announcements through Harry Potter fan sites and it is believed that she has already given sneak peeks of the Pottermore project. Andrew Sims of Mugglenet said this of Pottermore:“[I] can tell you that it is fantastic. I’d say more but I had to make an unbreakable vow concerning its secrecy.”Do you think that Pottermore is actually an online treasure hunt game? Were you expecting another book? Let us know in the comments![Source: The Guardian]Update:Apparently the LA Times was contacted by a J.K. Rowling spokeswoman who informed them that the document is both outdated and inaccurate.The spokeswoman said:The British press have been very imaginative in their interpretation of the document, but I can categorically say the project is not a Treasure Hunt or a game.So, I guess we’re back to square one. J.K. Rowling is set to announce what Pottermore is later today. Update #2Watch the announcement here! Viral Marketing Harry PotterJ.K. Rowlingonline gamePottermore
$300 YouTube Video Lands Filmmaker a $30 Million Movie Deal December 19, 2009December 19, 2009How’s this for the power of the Internet? Federico Alvarez, a Uraguayan filmmaker, posted a video on YouTube in early November titled “Ataque de Panico” (Panic Attack), and within days received a slue of offers from Hollywood studios to make a feature length film. He eventually settled with Ghost House… Read More
Infographic Shows How to Ninja-Proof Your House April 2, 2013We’ve already showed you how to Zombie-proof your house, but how can you protect your home against ninjas? Movoto Real Estate has got it all figured out. Check out the infographic after the break to get some tips. Read More
What Does $5 Get You? A Failed Ad Campaign February 25, 2012February 26, 2012Fiverr is a site where you can hire people to do anything for $5 (and up). Bullhead is the Best Foreign Language film Ocscar nominee. Recently, Badass Digest posted an ad on Fiverr to hire someone to put together an ad campaign for Bullhead, all for the low price of… Read More
Was hoping for that encyclopedia. But, perhaps this is fake. Either way, my faith in Jo is unwavering.
If it is a game then why does the bottom of the pottermore page say, Harry Potter and Pottermore Publishing Rights © J.K. Rowling”? That just leads me to believe that Pottermore Publishing Rights is a publishing house and a gateway for new authors to write Potter-verse stories to be published.
I was sooooo hoping it was a book! I was soooooo excited but if it going to be a game either was is fine for me! I have collected all games books movies anything I could find of harry potter so this is something that I can enjoy!
No they wont have three people “win”. The idea is so that Harry Potter “never dies”. If the game ends, that defeats the purpose. If it isn’t a book, I will be pretty upset, personally.