DreamWorks to Have a “Fright Night Feeding Freenzy” Event At Comic-Con Michael Lee, June 24, 2011June 25, 2011 With Marvel announcing that they would not be making an appearance at Comic-Con this year, it seems that other studios will be taking advantage of their absence by filling it with their own panels. Fright Night will be making a special appearance at the San Diego Comic-Con this year, a few weeks before the films theatrical release. But not only that, the film will also be kicking off a social media campaign on all the major social networking sites. Hit the jump to see what DreamWorks has in store for us. DreamWorks Studios is pleased to present a special insider look at its upcoming, 3D reimagining of the horror classic Fright Night at this year’s San Diego Comic-Con International Convention. On Friday, July 22, a panel presentation will be held in Hall H of the San Diego Convention Center. On the dais will be talent from the film, including Colin Farrell, Anton Yelchin, Christopher Mintz-Plasse, and Imogen Poots, director Craig Gillespie and screenwriter Marti Noxon. Activities also include a fan appreciation party as well as a screening in advance of the film’s opening in theaters on August 19th.On Friday, June 24th, the film’s social media campaign; “The Fright Night Feeding Frenzy” kicks off with a chance to win a VIP trip for two to San Diego Comic-Con in partnership with Yahoo! Movies. The trip includes travel, accommodations and admittance to all Fright Night scheduled events. “The Fright Night Feeding Frenzy” encourages fans to use their social feeds on Facebook, Twitter and blogs to share movie content and check in to real world events to collect points. At the end of each week, the fan who has spread the frenzy the farthest wins a killer prize. Prizes are awarded weekly beginning July 1st through the film’s release on Friday, August 19th. Comic-Con Conventions Events Viral Marketing Comic-ConFright Night
Comic-Con News Round-Up 3: “Iron Man 3”, A&E’s “Coma”, “Doctor Who”, “Star Trek”, and More! July 9, 2012In the days and weeks leading up to San Diego Comic-Con, we the press get bombarded with emails with press releases about events, panels, and other happenings in and around the convention. We’ve rounded up some of the more interesting ones twice before (here and here), and we are going… Read More
District 10: Blomkamp Wants Sharlto Back August 17, 2009August 18, 2009Our friends at /Film have an article about Neill Blomkamp talking about a District 9 sequel and how he wants Sharlto Copley (Wikus van de Merwe) back in it. I don’t think I’m alone when I say…how could they make a sequel without Wikus? Is there anything they could do… Read More
ARGs & Campaigns Viral Easter Eggs To Look For When Watching “TRON: Legacy” December 24, 2010Sure, you’ve probably already seen it, maybe even multiple times, but are you REALLY seeing it? (Enter drug joke here). TRON: Legacy is entering its second weekend in theaters, so you may be wanting to see it again or maybe even for the first time. If that’s the case, then… Read More