Early Signs Of Viral At 2011 Comic-Con Scott Caldwell, July 20, 2011April 25, 2013 With Comic-Con 2011, literally, just underway, and it’s only preview night, signs of viral marketing are already rearing their pretty heads. With the likes of viral past, including The Dark Knight, Tron Legacy, and District 9, we can now welcome the films of Elysium, and a possible start of The Amazing Spider-Man to the mix. As we’ve mentioned, we already know that The Avengers will be here, but take a look at what has already made it’s presence. Today is the official start of Comic-Con, and with no delay, comes viral marketing at its best, and to the masses. Since it’s still fairly fresh, this will be brief, but please, stay tuned, because you know this stuff will be coming at us fast.First off being the quickest to start, is the return to viral marketing for the highly anticipated follow up film from Neill Blomkamp, who we all know made an amazing intro with his feature film District 9. He now is back to work with the star of that film, Sharlto Copley, as well as Matt Damon and Jodie Foster, and while much is still unknown of the film, the recruitment video offered up on the site is a glimpse into what we just may see when the film comes out……….in 2013. Thanks to ComingSoon for the update (and the photo).ArmadyneThe second piece, while it may lead to nothing, comes from our pals at FusedFilm. Kevin has sent a tweet with his new badge from a company called Oscorp, which many of you know is the company that is run by Norman Osborn, who’s alter ego goes by the name of Green Goblin. Of course you know where he belongs.You know there will be more, so stay tuned! ARGs & Campaigns Comic-Con Conventions Events News Viral Marketing Viral News Comic-ConElysiumGreen GoblinNeill BlomKampSharlto CopleySpider-ManSpiderman
Picture Yourself In Monster Form With The “Monsters University” Create-A-Monster App June 7, 2013April 15, 2015Do you want to be admitted into the fabled Monsters University but can’t because you’re a human? Well don’t fret, because now you can transform into monster form using the Create-a-Monster app! Before you start heading over to admissions however, you will want to find out more about this revolutionary… Read More
Puma Prowls “The Amazing Spider-Man 2” Viral Site January 3, 2014The Amazing Spider-Man 2‘s viral site, The Daily Bugle, has been making a few references to some of the major villains in Spider-Man’s rogue gallery. Shocker, the Enforcers, Hobgoblin, Venom, even She-Venom have all been mentioned or alluded to in the past few months via these faux articles. Some of… Read More
“Muppets Most Wanted” Posters Satirize “Skyfall” and “Face/Off”; New Adele Dazeem TV Spot March 8, 2014March 8, 2014Muppets have always had a brand of comedy that is self-aware and very relatible. They are never one to shy away from making fun of themselves or pop culture itself. And in these four new spy mashup posters that are promoting the upcoming Muppets Most Wanted, they are doing just… Read More