Dimension Films’ “Apollo 18” Lets You Ask UFOlogist Stan Friedman Questions Dan Koelsch, August 24, 2011 Briefly: To help promote their upcoming found footage Sci-Fi thriller Apollo 18, Dimension Films sponsored an IAmA Reddit thread with UFOlogist Stan Friedman, where you could ask him questions related to the film or UFOs. However, the thread quickly got ugly with users attacking Friedman for being part of a promotion, calling him a fraud, and much more. This is one of the negative aspects of viral marketing, since the audience becomes part of it, and you can’t control how they will react. Apollo 18 opens in theaters on September 2nd. Social Networks Viral Marketing Apollo 18RedditStan Friedman
All Six Images Now Available On Project Prometheus April 16, 2012April 16, 2012A few weeks ago, the Project Prometheus website was updated to include space for six new images, three of which were displayed, as they had been discovered earlier. This past week the last three images were revealed, including one we showed you on Friday. See the rest after the break. Read More
Viral Video Round Up: Iron Man, Will Smith Making Noises, And More! June 2, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
DreamWorks to Have a “Fright Night Feeding Freenzy” Event At Comic-Con June 24, 2011June 25, 2011With Marvel announcing that they would not be making an appearance at Comic-Con this year, it seems that other studios will be taking advantage of their absence by filling it with their own panels. Fright Night will be making a special appearance at the San Diego Comic-Con this year, a… Read More