Facebook Wants You To Express Your Love “Like Crazy” Michael Lee, September 18, 2011September 18, 2011 Drake Doremus’s Like Crazy starring Anton Yelchin and Felicity Jones will be hitting theaters on October 28th. Most theaters have already displayed posters for the romance film that contain the four simple three word sentences followed by the film’s title: I Want You; I Need You; I Love You; I Miss You; Like Crazy. Now Like Crazy’s official Facebook page is giving you the chance to create your very own poster in it’s likeness. Like Crazy‘s official page app follows the same procedure as most official pages. Simply just upload a photo of you and your significant other and place the text wherever you want to. You also have the option of sharing your photo on Facebook. But what I like about this is that there is no small title tag marketing the movie. That tends to annoy me. Here the title is necessary to emphasize you love for your significant other. In addtion, you won’t be bothered by any of the film’s credits that you see on the bottom of the actual poster. You just get those four simple sentences followed by LIKE CRAZY. So if you have a lover, why not tell him or her how you feel! Viral Marketing Viral News Like CrazyParamount Pictures
“Fringe” Final Season Viral Campaign Hints at Resistance Against Observers September 10, 2012September 10, 2012Last season on Fringe, we got a glimpse at the future of our universe in the 19th episode, “Letters of Transit”. We saw that the Observers had come and taken over. It’s been known for quite some time that the upcoming fifth and final season would take place in that… Read More
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
“RoboCop” Viral Marketing Review February 17, 2014February 17, 2014Even before RoboCop hit theaters, many were questioning if it was a good idea to release a remake of the Paul Verhoeven classic that sought to satirize societies’ obsession with violence, sex, and other vices. Though the remake has garnered mixed reviews, it could have been much worse without a… Read More