Dare To Lay A Finger On…..’Butterfinger The 13th’ Scott Caldwell, September 28, 2011September 28, 2011 With the joyous season of Halloween fast approaching, one can’t help but get excited with all of the horror programming that will be popping up all over TV. All of the classics in their wonderfully “made for TV” editing just scream entertaining, doesn’t it? Or, maybe you are one for the candy? Hell, I want both! Seriously, you can dress up like a freak, and tell people you want candy, and they give it to you. (Note to self – try this on Valentine’s Day). So what happens when you combine both? Keep reading to find out more…..if you d….sorry. That was dumb and uncalled for. I will keep this short because there are two things you really need to know about this movie. One, it’s a scary movie based on a candy bar. Picture it as one great big “let’s all go to the lobby” for an hour and a half. Not that it’s a bad thing.Two, it’s directed by Rob Lowe. Yup. Article pretty much writes itself, but I will give you more info.Yes, true story, Butterfinger the 13th is directed by the one and only Rob Lowe, and on it’s Facebook page, you can get yourself some Piranha 3D type behind the scenes videos that give you a glimpse into the making of a movie….about candy.Very much well known for their big named spokespersons, this style of marketing is far from out of the ordinary form Nestle. Here’s a synopsis of the film (via AITH)Legend has it that following a mysterious fire years ago, several camp counselors mysteriously disappeared from the local summer camp, Camp Honey Badger. The case was never solved and as the years passed, the story became an urban legend used to discourage hormonal teen from venturing into the Lake. Today, Camp Honey Badger awaits a new group of summer campers. While preparing for the new arrivals, the camp counselors sit around the campfire, telling spooky stories. It’s here that we find that the legend is still very much alive…In select theaters on October 13th (you guessed it, a Thursday!), we’ll find out exactly what was “13 years in the making”. News Social Networks Viral Marketing Viral News Viral Videos butterfingerButterfinger the 13thFacebookHalloweenNestlerob loweViral marketing
Tron Legacy Postcards Reveal Japanese Encom Website, New Game, and Countdown To Comic-Con July 12, 2010October 18, 2011More postcards were sent out this week for the Tron Legacy viral campaign, and it looks those coded strips actually DO mean something. Thanks to the work of Unfiction members, we now have a new website in the campaign, which features another simple (yet difficult!) flash game from our friends… Read More
NBC’s ‘The Event’ Adds Character Twitters and New Viral Website September 20, 2010September 26, 2010The Event premieres tonight on NBC, and if the mystery grabs you, there are some crafty online options for you to peel away the secrecy. First of all, many of the big characters have their own Twitter accounts. Also, a blog has been created for someone who is seeking the… Read More
New Picture of Wikus from District 9 July 22, 2009Sony Pictures has released a new picture of Wikus (played by Sharlto Copley) from District 9: Initial reactions from the forum seem to be that his ‘weapon’ is an alien spray-type of thing, a flamethrower, or both. Forum member and staff writer Scott points out that the canister on top… Read More