New Mouth-Taped-Shut.com Update Samples Trent Reznor and Atticus Ross’ Score from “The Girl with the Dragon Tattoo” Michael Lee, October 4, 2011October 4, 2011 Mouth-Taped-Shut.com has been doing an excellent job marketing the mystery that shrouds David Fincher’s The Girl with the Dragon Tattoo and its newest update is especially puzzling. In this new video we see the process of a crew painting and cutting the first posters onto a shape of a metal razor-blade. This clip is unnerving and will drive a chill down your spine in the four minute run because of four minutes of Trent Reznor and Atticus Ross’ score that is mixed into this video. The way it matches with the printing process could make your hand shake. Hit the jump to see the entire video.The marketing for The Girl with the Dragon Tattoo isn’t as clean cut as other viral sites and that makes it all the more fun. No games, no scavenger hunts, no tweeting, just a random set of photos from the set or behind the scenes. And this works for this kind of film. News Viral Marketing Viral News Columbia PicturesDavid FincherSony PicturesThe Girl with the Dragon Tattoo
Comic-Con: ‘2012’ Viral during Comic-Con ’09 July 17, 2009June 6, 2010Soren Ulfert, Communications Director a the Institution for Human Continuity, updated his Twitter saying: Will you be at Comic-Con? The IHC is running a special event to select a few IHC Ambassadors. Follow us @TheIHC for updates. This is the second confirmed viral that will take place during Comic-Con, the… Read More
Viral Marketing ABC Asks You “What is Revenge” September 16, 2011September 16, 2011They say that revenge is a dish best served cold, but when it is served by the steamy Emily VanCamp, then it is something that you want to just eat right up. Revenge is a new ABC drama that is loosely based on Alexandre Dumas novel The Count of Monte… Read More
Conventions Dragon Con 2013: Ten Things I Learned From The ‘Billy Dee Williams’ Panel September 8, 2013As a huge Star Wars fan, I really looked forward to getting Billy Dee Williams’ autograph and attending his panel this year at Dragon Con in Atlanta. I was lucky enough to be able to check both of those items off of my list during the recent Labor day weekend…. Read More