“Tower Heist” Facebook App Lets You Steal Facebook Credits Dan Koelsch, October 16, 2011October 16, 2011 Universal Pictures’ Tower Heist is an action comedy about workers of a high-rise who conspire to steal $20 million from their employer who swindled them out of their life-savings. You can start your own heist on Facebook with the film’s Heist It Back Facebook App. Get the details after the break. There are one million Facebook credits up for grab, and you can easily steal some for doing even simple tasks. This official press release sums it up pretty tightly in this snippet:Fans are rewarded with Facebook Credits when they click a “Heist” button, get their friends to join the heist, or share a story of how they got their own brand of payback. Facebook Credits received through the “Heist it Back” promotion will be immediately deposited into the user’s Facebook account, and can be used in Facebook games and apps to buy virtual goods.So, get your Facebook fortune and blow it on Farmville supplies!Tower Heist, directed by Brett Ratner, is in theaters nationwide November 4th. The film’s star-studded ensemble cast includes Ben Stiller, Eddie Murphy, Casey Affleck, Alan Alda, Matthew Broderick, Judd Hirsch, Téa Leoni, Michael Peña, and Gabourey Sidibe. Follow the film on Facebook, Twitter, and YouTube. Social Networks Viral Marketing FacebookTower Heist
Viral Video: GLEE in 60 Seconds April 15, 2010April 14, 2010I’m a big fan of FOX’s GLEE, but I know there is a lot to criticize, especially the crazy plot lines and slightly unrealistic musical scenarios. The guys at Landline TV aren’t one to let it slide, so they’ve found a way to break the series down into one minute…. Read More
You Can Be In a “Pitch Perfect” Music Video August 12, 2012August 12, 2012Pitch Perfect is an upcoming comedy musical from Universal. The film stars Anna Kendrick as a newcomer to an all-girls a capella group. You have a chance to be part of the group thanks to a contest involving YouTube star Mike Tompkins. Get the details after the break. Read More
Apollo 18: New (Last?) Document, Arcade Game, and Final Trailer August 30, 2011Dimension Films’ Apollo 18 finally opens in just a few days, so they have ramped their marketing efforts with possibly the last element of their viral campaign, a Facebook arcade game, and one more trailer. Get all the details after the break. Read More