Online Campaign To Get Muppets To Host Oscars Heats Up With Eddie Murphy’s Departure Dan Koelsch, November 9, 2011November 10, 2011 After Brett Ratner stepped down from producing the 2012 Academy Awards yesterday, it seemed like it was only a matter of time before host Eddie Murphy would step down as well, since Ratner had been the one to recruit him in the first place. Today we indeed got the news that Murphy will not host the Oscars, so who should be his replacement? One online campaign is pushing for an unusual choice: The Muppets. The campaign to get the Muppets to host the Oscars actually began in February of this year. The Tumblr website MuppetOscars.com was established on February 28th to be exact, accompanied by a Twitter account and Facebook page. Both of these social networking accounts were pretty dormant until the recent Oscar news, which has bumped up their followers considerably. Now several blogs are starting to join in on the campaign by weighing in on why they think it’s a good idea.It is definitely a reasonable option considering these 84th Academy Awards are airing on ABC. ABC is owned by The Walt Disney Company, which of course owns The Muppets. What better way to promote your own product, especially when the most recent Muppet movie should be hitting DVD and Blu-ray soon after. What do you think? Could ABC pull off a live awards show with The Muppets hosting? Let us know in the comments below.Check out the campaign’s Twitter feed for some of the more interesting blog posts about the topic, including this one that shows how well the Muppets have faired in award shows in the past.UPDATE: Variety’s ShowBlitz gives an update that those that run the Academy Awards know about the online campaign, but aren’t taking it seriously. Sad face. Social Networks Viral News ABCAcademy AwardsOscarsThe Muppets
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More
Viral News Viral Video: The 1982 Tron Holiday Special December 20, 2010Sorry to burst your bubble, but there was no holiday special for TRON back in the 80s, as much as we all wish it were true. Fortunately, Funny or Die has the same pipe dreams and regrets as us, so they’ve created their own fake trailer for the would-be special…. Read More
Help Create “Bear Week”, Because Bears Are Better Than Sharks August 3, 2011We are treading water in the middle of Shark Week on Discovery Channel, but Kevin Corrigan of College Humor thinks a different animal deserves their own week as well (if not instead). In fact, he’s putting a petition together to make it happen. Learn more after the break. Read More