You Might See Warning Signs for “The Darkest Hour” Dan Koelsch, December 1, 2011 Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. (Click for full size)The Darkest Hour is an alien invasion movie set in Moscow, where five young people lead the charge against the enemy. As the signs allude to, the aliens are invisible and shoot out electricity. Apparently, they like to attack dogs specifically, as we also see this happen in the trailer. We haven’t heard of anyone actually seeing these signs in the wild, so let us know if you do!Emile Hirsch and Olivia Thirlby star in The Darkest Hour, directed by Chris Gorak and written by Jon Spaihts. The 3D film opens in theaters on Christmas Day. Follow the film on Facebook. Viral Marketing The Darkest Hour
“Chronicle” Viral Sends People Flying Over New York City Skyline January 30, 2012October 7, 2013It’s a bird! It’s a plane! It’s Supe- nope, it’s a plane. Or is it? The found-footage film, Chronicle, opens this Friday and to get people even more excited, a viral marketing campaign started over New York City and parts of New Jersey that will make you think you’re seeing… Read More
“Star Wars Rebels” Using Imperial Propaganda Posters To Find New Recruits February 5, 2014Star Wars Episode VII may be a long ways away, and with secrecy being J.J. Abrams‘ MO, we may not know about the film for a long time. Still we have something like Star Wars Rebels to hold us over until we see even an inkling of Star Wars Episode… Read More
How Much Is Yoda’s Hut Worth? April 29, 2013I’m sure only the nerdiest of nerds may have pondered this questions, but have you ever wondered what the listing price for Yoda’s hut (as seen in Star Wars: Episode V – The Empire Strikes Back) would be? Fortunately, the folks at Movoto are that nerdy and gave us a… Read More