What Is Operation Early Bird? Caleb Hamilton, December 8, 2011December 8, 2011 Yesterday, we reported the start of a viral campaign for The Dark Knight Rises and today we have some major developments! A new CIA transcript and a countdown! Check it out after the jump!The Fire Rises website has gone blank; that image of Bane everyone worked to reveal back in May has disappeared. The Fire Rises Twitter page (@thefirerises), was updated this afternoon with a twitpic link, leading to a third CIA document, which you can read below (click to enlarge). So what is “Operation Early Bird”? Head over to www.operationearlybird.com and wait. The countdown should end tomorrow around 10 AM PST / 1 PM EST. ARGs & Campaigns Social Networks Viral Marketing The Dark Knight RisesTwitter
WB Launches The Treasures of Middle Earth Art Contest September 5, 2012December 27, 2012If you are looking to be a part of designing the world of Peter Jackson’s The Hobbit and are not a part of Jackson’s WETA team, WB is giving you that chance. Well not to be a part of WETA’s team, but who knows what may come out of this… Read More
“Green Lantern” Viral Responds to Readers May 11, 2011May 11, 2011As the release date for Green Lantern draws near, advertisements for the film are starting to appear. With trailers, tv spots, and toys being the usual go to ads, WB has not forgot to reach out to the Internet audiences. Their virals have led up to an ARG and a… Read More
Zombies to Invade Facebook in New “The Walking Dead” Social Game March 14, 2012The Walking Dead is riding high after a couple of jaw-dropping episodes and what promises to be an exciting and pulse-pounding season finale. Seeking to capitalize on its popularity further, AMC has announced the creation of a Walking Dead-themed social game on Facebook. Grounded in the world of the show,… Read More