What Is Operation Early Bird? Caleb Hamilton, December 8, 2011December 8, 2011 Yesterday, we reported the start of a viral campaign for The Dark Knight Rises and today we have some major developments! A new CIA transcript and a countdown! Check it out after the jump!The Fire Rises website has gone blank; that image of Bane everyone worked to reveal back in May has disappeared. The Fire Rises Twitter page (@thefirerises), was updated this afternoon with a twitpic link, leading to a third CIA document, which you can read below (click to enlarge). So what is “Operation Early Bird”? Head over to www.operationearlybird.com and wait. The countdown should end tomorrow around 10 AM PST / 1 PM EST. ARGs & Campaigns Social Networks Viral Marketing The Dark Knight RisesTwitter
Repo Men Viral: Can You Afford To Miss A Payment? February 3, 2010February 3, 2010A new viral site for the highly anticipated film Repo Men has hit the Internet today. Based on artificial body part company The Union, the new site allows potential buyers to peruse the full inventory of Artiforg (artificial organs) products. Having problems strolling down the beach? Perhaps you could use… Read More
“Godzilla” Viral Review May 21, 2014May 21, 2014Godzilla was pretty much on everybody’s most anticipated lists of 2014 -read our glowing review of the film here. The idea of bringing back one of film’s most iconic creatures after a 16 year absence since the disastrous 1998 film directed by Roland Emmerich, was a pretty big gamble. Not… Read More
Surrogates Viral Review September 29, 2009May 12, 2011As we reported yesterday, Surrogates opened this weekend to poor results, despite my glowing review. One of the points I brought up was how Disney/Touchstone Pictures dropped the ball in terms of marketing. Obviously the awareness of the film was low, and there are many things that contributed to that…. Read More