What Is Operation Early Bird? Caleb Hamilton, December 8, 2011December 8, 2011 Yesterday, we reported the start of a viral campaign for The Dark Knight Rises and today we have some major developments! A new CIA transcript and a countdown! Check it out after the jump!The Fire Rises website has gone blank; that image of Bane everyone worked to reveal back in May has disappeared. The Fire Rises Twitter page (@thefirerises), was updated this afternoon with a twitpic link, leading to a third CIA document, which you can read below (click to enlarge). So what is “Operation Early Bird”? Head over to www.operationearlybird.com and wait. The countdown should end tomorrow around 10 AM PST / 1 PM EST. ARGs & Campaigns Social Networks Viral Marketing The Dark Knight RisesTwitter
What If: Anti-Surrogates November 1, 2009January 23, 2010Last time on “What If” we had a look at how the the Surrogates viral could have been. The article explored the world prior to surrogates being a common sight and looked to explain our future and their path. We felt the film was lacking in explanation as to why… Read More
Morgan Freeman’s Reddit IAmA Underwhelms, Questions of Authenticity Arise [Updated] April 12, 2013April 12, 2013Last night, actor Morgan Freeman did an IAmA on the social news website Reddit to promote his upcoming film Oblivion. Many on the Internet, especially in the Reddit community, have a great fondness for Freeman, so it’s not surprising how popular the thread became (around 15,000 comments as of this… Read More
New “Monsters University” YouTube Channel Debuts Campus Promo January 2, 2013Back in October, we told you about the viral website for Disney Pixar’s Monsters University. The website is for MU itself, and it has a realistic college campus website look. Now MU has its own YouTube channel, and they debuted a new recruitment commercial yesterday. Check it out after the… Read More