Help Find Elizabeth Burke Through New “White Collar” Social Experience Caleb Hamilton, January 4, 2012January 4, 2012 At the end of the summer finale, the wife of FBI agent Peter Burke, Elizabeth Burke, was kidnapped by criminals searching for Neal Caffrey’s stolen Nazi treasure. USA Network is now giving fans the chance to help find Elizabeth via a new, immersive social experience, leading up to the mid-season premiere on January 17th. More after the break.Now until January 17th, fans can join the search and post where they think Mrs. Suit is being held at WhereIsElizabethBurke.com. Each day, a new clue will be posted, including exclusive video and audio, from the crime scene along with additional evidence. White Collar series creator and executive producer Jeff Eastin will provide feedback and hints during the mid-season premiere. Eastin will also choose a lucky fan to be featured on air.WhereIsElizabethBurke.com is connected to USA Networks’ popular Character Chatter platform which channels a real-time feed of the social buzz around series from all social streams including Facebook, Twitter, Flickr and YouTube.White Collar returns to USA, January 17th at 10 PM/9c! Social Networks Viral Marketing USA NetworkWhereIsElizabethBurke.comWhite Collar
“Pandemic” Movie To Play Out As ARG During Sundance January 19, 2011Our good friends at ARGNet have come across a short film set to premiere at the Sundance Film Festival that is actually an extension of an old ARG. In fact, the short film, titled Pandemic 41.410806, -75.654259, serves as the teaser for the renewed ARG set to play out at… Read More
Fassbender and McAvoy Answer Fans’ Questions In Latest “X-Perts” May 21, 2011While today’s biggest viral news concerns the awesome first look at Bane in 2012’s The Dark Knight Rises, this summer’s batch of films is hardly shying away from their own marketing efforts. It is hard to believe, but X-Men: First Class is two weeks from release, and their popular X-Perts… Read More
TubeRank Helps You Create Viral Videos February 12, 2013Viral videos are difficult to make. How can you be sure that your video will inspire people to share and talk about it? TubeRank is an online app from VAN that is designed specifically to help you come up with ideas with viral potential. Just select the triggers, interests, and… Read More