“Chronicle” Viral Sends People Flying Over New York City Skyline Caleb Hamilton, January 30, 2012October 7, 2013 It’s a bird! It’s a plane! It’s Supe- nope, it’s a plane. Or is it? The found-footage film, Chronicle, opens this Friday and to get people even more excited, a viral marketing campaign started over New York City and parts of New Jersey that will make you think you’re seeing things! If you live in the area and you’ve seen “people” flying around in the sky, there’s a perfectly logical explanation. Find out what it is after the jump.20th Century Fox hired the New York City based viral marketing agency, Thinkmodo (the guys behind the Limitless Times Square hack) to design special aircraft to promote Chronicle. Michael Krivicka from Thinkmodo explains to TechCrunch:“Since the three main characters of the movie have the ability to fly, we came up with the idea of staging a few “flying people” sightings around NYC. We achieved that illusion by having 3 custom-made aircraft (which were shaped like human beings) fly above designated areas in NYC and NJ.”Below you can see a behind-the-scenes video documenting the flights: Chronicle opens in theaters this Friday, February 3rd! Viral Marketing Viral Videos 20th Century FoxChronicleFlying peoplePrankThinkmodoViral marketing
“Looper” Mission 4 Is Easiest Yet September 10, 2012September 10, 2012Looper is a sci-fi action film written and directed by Rian Johnson. In 2077, murder is too difficult to get away with, so the mob sends back targets to 2047 to be wacked by hitmen called “Loopers”. Joseph Gordon-Levitt stars as Joseph Simmons, a top Looper who ends up being… Read More
Tron Tuesday: A New Clu 2.0 Poster and Five New Character Banners November 2, 2010Its Tuesday, which means Disney has released yet another Tron-elated promotion for their upcoming film Tron: Legacy. This time we have a poster of Clu 2.0, a program that looks like a young Kevin Flynn who is the film’s primary villain, as well as five new character banners. Click the… Read More
Viral Video Roundup: “Game of Thrones”, “Godzilla”, Netflix, And More! May 11, 2014The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. In this week’s edition: An imp’s trial, a giant lizard musical, and poor recommendations. Hit the… Read More