Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Chronicle” Viral Sends People Flying Over New York City Skyline

Caleb Hamilton, January 30, 2012October 7, 2013

It’s a bird! It’s a plane! It’s Supe- nope, it’s a plane. Or is it? The found-footage film, Chronicle, opens this Friday and to get people even more excited, a viral marketing campaign started over New York City and parts of New Jersey that will make you think you’re seeing things! If you live in the area and you’ve seen “people” flying around in the sky, there’s a perfectly logical explanation. Find out what it is after the jump.

20th Century Fox hired the New York City based viral marketing agency, Thinkmodo (the guys behind the Limitless Times Square hack) to design special aircraft to promote Chronicle. Michael Krivicka from Thinkmodo explains to TechCrunch:

“Since the three main characters of the movie have the ability to fly, we came up with the idea of staging a few “flying people” sightings around NYC. We achieved that illusion by having 3 custom-made aircraft (which were shaped like human beings) fly above designated areas in NYC and NJ.”

Below you can see a behind-the-scenes video documenting the flights:

Chronicle opens in theaters this Friday, February 3rd!

Viral Marketing Viral Videos 20th Century FoxChronicleFlying peoplePrankThinkmodoViral marketing

Post navigation

Previous post
Next post

Related Posts

Big Tron Legacy Update: Many Viral Sites, Countdown for Space Paranoids Online

April 29, 2010October 18, 2011

There has been an explosion of viral sites for Disney’s Tron Legacy lately, and thanks to Firstshowing, we are able to connect them together to make sense of it all. Try to follow the full story after the break.

Read More

10 Worst Super Bowl Commercials Ever

February 4, 2010February 4, 2010

We talked the other day about how Super Bowl commercials are viral videos. In fact, they are probably the original viral videos. Before YouTube, Facebook, and any other sharing medium online, people would stand around the cooler the next day and talk about the ads that aired during the big…

Read More

Check this out: Viral campaign or real?

July 1, 2009July 1, 2009

A new video on YouTube has millions asking if it’s a viral campaign for a movie or just real, and scary. It’s a video of an “unknown life-form” in a North Carolina sewer. This could go either way. If you haven’t seen it, take a look: Over 1,000,000 views in…

Read More

Comments (2)

  1. Pingback: “Chronicle” Viral Sends People Flying Over New York City Skyline - Art of SEO supported by Science
  2. Pingback: Chronicle | Homem Passaro | Volcano Hotmind

Comments are closed.

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2025 MovieViral.com. The Sometimes Weekly Publishing Company.