Mark of the Spider-Man Viral Event Happens Tomorrow! Caleb Hamilton, February 13, 2012March 21, 2012 When we left off, a twitter account for The Amazing Spider-Man‘s viral campaign had been created and tweeted out coordinates for dead drops in several U.S. cities. Thanks to a comment left by a reader, we now know what the next step in this campaign. Countdowns were discovered, but you had to follow some pretty confusing clues to unlock them. Find out how after the jump.It was discovered from a clue hidden in a newspaper clipping from Peter’s backpack,that a new page on markofthespider-man.com could be found at /prepare. There you can see a series of grids which if you scroll through them, and click them as ordered there on the main site (counting from left to right and from up to down, the steps are 1-6-4-2-5-3-2-4-5-3-2-1-6-3-6-2-1-4-2-5), you’ll unlock the countdowns for six U.S. cities, which end tomorrow, February 14th.What exactly is happening tomorrow around the country is unknown, but we’ll keep you up to date here at MovieViral! Thanks to EleOcho for the update!Catch The Amazing Spider-Man 3D in theaters and IMAX July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesCountdownMark of the Spider-ManSony PicturesThe Amazing Spider-Man
Check Out All The Tron Legacy Banners Released So Far July 19, 2010July 19, 2010As we have briefly mentioned before, Disney has been releasing Tron Legacy billboard banners periodically throughout the year. In fact, Disney bought out a billboard in Los Angeles for the entire year just to promote this film. Click through to see all seven billboard images so far, including the most… Read More
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
“Veronica Mars” Film Funded By Kickstarter Opens In Theaters Today March 14, 2014The first fully funded major motion picture project funded by Kickstarter opens in theaters today. The Veronica Mars movie has the internet to thank for that, for without they generous funds, they would not be here. It’s success on Kickstarter instantly went viral. The fact that they were able to… Read More