Mark of the Spider-Man Viral Event Happens Tomorrow! Caleb Hamilton, February 13, 2012March 21, 2012 When we left off, a twitter account for The Amazing Spider-Man‘s viral campaign had been created and tweeted out coordinates for dead drops in several U.S. cities. Thanks to a comment left by a reader, we now know what the next step in this campaign. Countdowns were discovered, but you had to follow some pretty confusing clues to unlock them. Find out how after the jump.It was discovered from a clue hidden in a newspaper clipping from Peter’s backpack,that a new page on markofthespider-man.com could be found at /prepare. There you can see a series of grids which if you scroll through them, and click them as ordered there on the main site (counting from left to right and from up to down, the steps are 1-6-4-2-5-3-2-4-5-3-2-1-6-3-6-2-1-4-2-5), you’ll unlock the countdowns for six U.S. cities, which end tomorrow, February 14th.What exactly is happening tomorrow around the country is unknown, but we’ll keep you up to date here at MovieViral! Thanks to EleOcho for the update!Catch The Amazing Spider-Man 3D in theaters and IMAX July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesCountdownMark of the Spider-ManSony PicturesThe Amazing Spider-Man
“Green Lantern” Gets ‘Got Milk?’ Ad, Viral Site, And More May 28, 2011Remember when we were all worried that Green Lantern would not have much of a marketing push due to difficulties with its special effects? It seems that in the weeks since Warner Bros. tempered marketing expectations, fans have faced a barraged of trailers, television spots, viral websites, and much more…. Read More
Nickelodeon Finally Realizes That “The 90’s Are All That”! July 25, 2011May 24, 2015Ahh the 90’s, a much simpler time for most of us. The afternoons filled with adventures on the playground, Nintendo Gameboys in hand, most likely loaded with a Pokemon cartridge. Or we’d spend the days indoors watching our favorite shows on the television. Some people grew nostalgic, longing for the… Read More
Viral Marketing Viral Halloween Recap: Legendary And YouTube’s House Of Horrors Celebrates Genre On The Web November 3, 2014November 3, 2014Legendary and Guillermo Del Toro’s collaboration with Youtube culminated with a Halloween party to celebrate the programming created from the horror shorts submitted to the House of Horrors competition. Creators, attendees were able to tour the Crimson Peak sets that were used in the films produced from the horror initiative… Read More