“Silent House” Website Leads to Viral Website Dan Koelsch, February 23, 2012 Open Road Films’ Silent House, opening on March 9th, is a real time horror film starring Elizabeth Olsen, who gets trapped inside a lakehouse retreat. Earlier this week, the film’s Twitter account tweeted out a link to creepy website that secretly led to a new website. Get the details after the break. The website, WhyIsThisHappeningToMe.net, has a wooden floor with polaroids strewn around it (not to mention the dark spilt liquid that is mostly likely blood). The pictures themselves are a bit creepy, but the audio is what really creates the atmosphere. Each polaroid has a word on it, and when put together, they create a new URL, We-All-Have-Secrets.com.Once you all the new website to connect to your Facebook, you are treated to a video that combines clips from the film with your Facebook information, such as contacts and photos. I think the idea is make it seem like you are behind the evil events of the film. Either way, it is thoroughly spooky and makes me excited for Silent House when it opens March 9th. At the end you can even anonymously type in your own secret.What did you think of the “We All Have Secrets” experience? Let us know in the comments below. Learn more about Silent House on Facebook, Twitter, and YouTube. Social Networks Viral Marketing FacebookSilent House
2012: Washington DC Drop Location Results in Access to the ARC Website and Other Updates October 15, 2009October 15, 2009Another day, another drop location for the 2012 viral campaign, only this time, we actually got something out of it other than just pointless schematics (see the new ones on the forum). The last location gave us a password, and this time we got a username. We speculated the login… Read More
Coke Zero Has New Interactive “TRON: Legacy” Games and Exclusive Content November 25, 2010Coke Zero is to TRON: Legacy as Dr. Pepper was to Iron Man 2. Coke has given us a new mobile iPhone app, interactive cups, new videos, a thinner waistline, and more! Find out all about it after the jump. Read More
The 1701 Have Been Chosen in “Star Trek Into Darkness” Viral; New Trailer Debuting Tomorrow May 1, 2013May 1, 2013Last week, we reported that the long-dormant Star Trek Into Darkness viral site AreYouThe1701.com went live with a social media contest using Instagram and Vine. Paramount gave fans a week to enter the contest, where they had to take a picture or video inspired by Star Trek or “the future.”… Read More