“Prometheus” Viral Site Updates; Investors Can Now Register Caleb Hamilton, March 5, 2012March 21, 2012 Last week, the web was buzzing about a viral video released by TED that appeared to be the beginning of a viral campaign for Ridley Scott’s Alien prequel, Prometheus. A website was also launched, Weyland Industries, that said anyone interested in becoming an investor would have the opportunity to do so. The site has been updated and we’ve got the details after the jump!What was first launched as a portal to the 2023 TEDTalk (labeled as WCCF-73: Module A), the Weyland Corp. site has grown significantly. Instead of a stagnant image, there is now a slideshow of images from Peter Weyland’s speech. There is a teaser for a project Weyland engineers have been working on for quite some time. The image associated with the teaser features a close-up of a fingerprint with the Weyland Corp. logo in the center. Whether this is a human fingerprint or android, we won’t know until the project is revealed.The site now features a navigation panel that will appear if you hover over the Weyland Corp. logo in the top left corner. The menu has several destinations, a few of which are locked. There is an about us page where you can read more about the company and some key facts.Investor Registration is now open to get more information on how to become an investor in the company. Investors will be involved in several classified projects. You will be asked to connect your Facebook or Twitter to your account when registering.Whatever Weyland Corp. is cooking, expect it to be revealed sometime within the next two weeks.You can see Prometheus, in theaters June 8th. ARGs & Campaigns Social Networks Viral Marketing 20th Century FoxPrometheusWeyland Industries
Kickstart This Nolan-Inspired “Batman” Fan Film June 8, 2012June 8, 2012In the months leading up to the announcement of Christopher Nolan’s final Batman picture, the internet was buzzing with news that one of the villains in the film would be The Riddler. In fact, Warner Bros. did want The Riddler in the movie and for him to be played by… Read More
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
Parks and Recreation: Welcome to Pawnee October 13, 2009June 20, 2011NBC sets the gold standard when it comes to television viral websites. “The Office” has the best viral presence of any show on television, and shows like “Heroes” and “Community” have also received viral exposure. Well, we can officially add “Parks and Recreation” to that list. The official Pawnee, Indiana website has been… Read More