High Res Image From “Prometheus” Unlocked on Viral Website Through Morse Code Dan Koelsch, March 6, 2012March 21, 2012 The viral campaign continues for the Alien prequel that’s not an Alien prequel. Ridley Scott’s Prometheus has gone the viral route by focusing on Weyland Corp., including creating an official website where a bit of morse code was found on the About Us page. Find out what it reveals after the break. For those who need to dust off their Alien franchise knowledge, the company Weyland-Yutani is featured heavily, as the company owns the Nostromo, the ship in which the events of the first film unfold. In Prometheus, Guy Pearce plays Peter Weyland, founder of Weyland Corp., which presumably merges with Yutani in between the events of this film and the events of Alien.The Weyland Corp. website, WeylandIndustries.com was recently updated, and very attentive fans discovered what seemed to be Morse Code on the About Us page. Our own Steve Kidd actually deciphered the code, which can be added to the website’s URL to unveil a stunning high res image, seen below.In case you are not aware, the image is from the film’s trailer, and it shows the holographic star map in the Space Jockey control room (according to our friend Anton Volkov). Let us know if you find any other clues that could reveal more cool things like this. We’ll definitely be keeping an eye out.Prometheus opens in theaters on June 8th. Follow the film on Twitter, Facebook, and YouTube. ARGs & Campaigns Viral Marketing PrometheusWeyland Industries
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More
LA Times Video Re-Cap of “TRON: Legacy” Viral February 10, 2011Jay West of the Los Angeles Times’ Hero Complex blog has posted a video summary of the TRON: Legacy viral/ARG campaign. It’s a pretty solid review, so check it out after the break. Read More
“Star Trek Into Darkness” Viral Finally Launches, Only a Chosen Few Can Be The 1701 April 24, 2013April 24, 2013Last December, a link was hidden in the first Star Trek Into Darkness teaser trailer. It lead us to AreYouthe1701.com, to sign up for what many hoped would be a huge campaign centered on the USS Enterprise (1701 is the ship’s registration number), turned out to be a dud. Sitting… Read More