Save the World From the Aisles of Walmart with The Avengers AR App! Caleb Hamilton, April 27, 2012April 27, 2012 Imagine yourself strolling down an aisle at your local Walmart. You’re minding your own business, checking out the sweet HDTVs lining the wall, when all of a sudden, you’re confronted by Loki, the God of Mischief himself! What do you do? You don’t have any superpowers or a robotic suit of armor that you can use to defeat this villain. But wait, you do (presumably) have a smartphone equipped with the Avengers Superhero Augmented Reality App! What’s that you ask? Hit the jump to find out!Walmart and Marvel have teamed up to bring you the ultimate shopping experience with the Superhero Augmented Reality App! When you first fire up the app, you are only allowed to play as Hawkeye, the Archer. As you progress through the game (and the store), you get to unlock more Avengers, including Thor, Iron Man and Hulk when you come across their sign. You fight enemies overlaid on the real world, leading up to the ultimate battle against Loki.You can also take somewhat awkward pictures (they’re AR characters) with your favorite Avengers and upload them to the social network of your choosing. In about 3500 Walmart store across the country, you will be able to use this feature when you locate the special hero placard. When you point your phone at the sign while the app is launched, a life-size version of the hero on the placard will appear beside you…on your phone. Walmart will be carry over 600 different Avengers movie tie-in products and while you’ll be able to purchase these times elsewhere, the AR app is exclusive to Walmart. T-Mobile is also a partner in this program and will be set up in certain stores where reps will demonstrate the app on one of their Android devices. You can get the Superhero Augmented Reality App from the Apple App Store and Google Play.Marvel’s The Avengers assemble in theaters and IMAX 3D next Friday, May 4th! Apps Social Networks Viral Marketing augmented realityMarvel StudiosMarvel's The AvengersWalmart
NBC’s “Revolution” Gets Web Prequel February 27, 2013February 27, 2013NBC’s new hit show Revolution comes back for the second half of its first season on March 25th, but you’re in luck if you can’t wait until then. NBC has posted the first episode of a prequel web series called “Enemies of the State”. Check it out, along with a… Read More
Patton Oswalt Tweets About Oscar Snubs As Only Patton Oswalt Can January 25, 2012January 25, 2012Comedian Patton Oswalt is one of my favorite people to follow on Twitter. Not only is he funny, but he takes on the topics I love to hear get ridiculed. Case in point: yesterday’s Academy Awards nominations were revealed, and like usual, there were plenty of snubs. Oswalt found his… Read More
Green Lantern Teaming Up With Doritos For Interactive Campaign May 9, 2011Hot on the heels of our article about the discovery of a Green Lantern viral website comes the announcement of a major promotional campaign between the film and snack maker, Doritos. The “Anyone Can Be Chosen” campaign seems to be a major effort to build awareness of the blockbuster in… Read More
have a smartphone equipped with the Avengers Superhero Augmented Reality App! What’s that you ask? Hit the jump to find out! http://www.corban.edu/graduate/ministry/index.html
you get to unlock more Avengers, including Thor, Iron Man and Hulk when you come across their sign. You fight enemies overlaid on the real world, leading up to the ultimate battle against Loki.