“Prometheus” Takes Over Ghost Station in Paris Dan Koelsch, May 17, 2012May 17, 2012 Here’s something a little different done by 20th Century Fox for the international release of Ridley Scott’s Prometheus. Our friend Anton Volkov has tipped us off to an abandoned metro station in Paris that has been transformed to look like the mysterious cave we’ve seen in the film’s trailers. Get the details after the break. If you are traveling on Metro line 9, you can see the transformed The Saint-Martin station, closed since 1939. It’s made to look like the cave that the crew of the Prometheus find, and it includes the large stone head featured prominently in the film’s advertising, as well as the pods that mimic the eggs from the Alien series (Prometheus is an unofficial prequel to the series). The location is even pinpointed on the Metro’s maps. Below are some photos (click for full size) and a video I found that includes a pretty odd ending. Check out our Prometheus Hub for coverage of the film’s viral campaign, and be sure to see the film when it opens in theaters on June 8th.Additional Sources: Averblog & Minutebuzz Viral Marketing Prometheus
ViralCast #14: Comic-Con Review July 27, 2009June 6, 2010In this week’s ViralCast, Dan, Ian, and Scott are joined by our very special guests Kelsey and Rose, who covered Comic-Con for us live from the convention. We go over some of the interesting things that Kelsey and Rose saw as well dig deeper in the viral campaigns put on… Read More
Sam Rockwell Moon Oscar Nomination Movement Gains Steam January 11, 2010January 11, 2010While Sony Pictures isn’t doing much to support it’s limited release Moon in the year’s biggest award show, The Academy Awards, there is already a groundswell of support from fans, as we reported earlier in the month. Most of the focus has been on getting the star, Sam Rockwell, a… Read More
Warner Bros.’ “Contagion” Finally Goes Viral September 1, 2011September 1, 2011Just when we thought that Steven Soderbergh’s Contagion missed a great viral opportunity (pun intended), it turns out Warner Bros. and Participant Media had just decided to go a different route. They instead used the Participant Media-owned Take Part website to create an interactive experience for fans. Get the details… Read More
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