“Prometheus” Takes Over Ghost Station in Paris Dan Koelsch, May 17, 2012May 17, 2012 Here’s something a little different done by 20th Century Fox for the international release of Ridley Scott’s Prometheus. Our friend Anton Volkov has tipped us off to an abandoned metro station in Paris that has been transformed to look like the mysterious cave we’ve seen in the film’s trailers. Get the details after the break. If you are traveling on Metro line 9, you can see the transformed The Saint-Martin station, closed since 1939. It’s made to look like the cave that the crew of the Prometheus find, and it includes the large stone head featured prominently in the film’s advertising, as well as the pods that mimic the eggs from the Alien series (Prometheus is an unofficial prequel to the series). The location is even pinpointed on the Metro’s maps. Below are some photos (click for full size) and a video I found that includes a pretty odd ending. Check out our Prometheus Hub for coverage of the film’s viral campaign, and be sure to see the film when it opens in theaters on June 8th.Additional Sources: Averblog & Minutebuzz Viral Marketing Prometheus
The Office: Creed Bratton’s Rubber Tree December 8, 2009December 8, 2009File this under the weird and unknown. If you watch “The Office”, you should know Creed, the creepy older gentlemen who is possibly insane, a criminal, or both. Well, the actor’s name is Creed as well, and apparently he has a band that is releasing a single called “Rubber Tree”… Read More
Making Augmented Reality a Marketing Success December 7, 2009December 7, 2009You might not have noticed, but augmented reality is growing at a rapid pace when it comes to the bleeding edge of technology. As such, advertising companies are trying to keep up, trying to be cool hip young kids. But, they need to watch out, because with new technology there… Read More
Alice: Photos and Video of the Takeover December 4, 2009This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures… Read More
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