Canadian Time Travel Television Show “Continuum” Has In-Depth ARG Dan Koelsch, May 30, 2012May 29, 2012 Briefly: I’m sure much of our regular readers in the US aren’t familiar with Canadian television, but a new series debuted this past Sunday (very successfully) on the Showcase channel called Continuum. The show is about a detective from 2077 who travels back to 2012 to stop terrorists. To promote the show, a complex Alternate Reality Game kicked off last week that includes mailed packages, videos, and even emails revolving around a journalist and an activist group. You can follow along on the game’s official website, but read Michael Andersen’s write up on ARGNet to get the whole picture. ARGs & Campaigns Viral Marketing Continuum
Scott Pilgrim Stars Vs. Atlanta Weather Report August 10, 2010August 10, 2010Scott Pilgrim vs. The World stars Michael Cera and Jason Schwartzman stopped by Good Day Atlanta this morning to provide a very humorous weather report. Watch the video, found by Collider on director Edgar Wright’s official website, after the jump. Scott Pilgrim opens this Friday. Read More
Let Me In’s “Bloody” Viral Marketing July 14, 2010July 16, 2010To me, one of the best forms of viral marketing is that physical piece that gives the recipient a special feeling. Sometimes it’s a cell phone or a flash drive with confidential info. Perhaps it’s a wallet or a birthday cake. And sometimes, it’s a funnel…. with dried up blood… Read More
Galifianakis And Ferrell Take To Facebook To Launch “The Campaign” May 7, 2012One of this summers most anticipated comedies, “The Campaign”, has just launched a very interesting, very funny viral campaign, aimed to persuade viewers to choose their side before the films release. Hit the jump to see the first glimpse of the films lead contenders, played by Zach Galifianakis and Will… Read More