Canadian Time Travel Television Show “Continuum” Has In-Depth ARG Dan Koelsch, May 30, 2012May 29, 2012 Briefly: I’m sure much of our regular readers in the US aren’t familiar with Canadian television, but a new series debuted this past Sunday (very successfully) on the Showcase channel called Continuum. The show is about a detective from 2077 who travels back to 2012 to stop terrorists. To promote the show, a complex Alternate Reality Game kicked off last week that includes mailed packages, videos, and even emails revolving around a journalist and an activist group. You can follow along on the game’s official website, but read Michael Andersen’s write up on ARGNet to get the whole picture. ARGs & Campaigns Viral Marketing Continuum
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More
District 9 and 2012 Updates August 4, 2009August 4, 2009A pretty busy Monday caused a few stories to slip through the cracks. 2012 and District 9 both had some not-so-revealing updates. MNUSpreadslies has a new video up in retaliation towards the propaganda being place on D-9.com. We now get a look at what appears to be a politician (notice… Read More
Check Out Eerie Viral Videos For “Sound of My Voice” March 15, 2012March 15, 2012The independent psychological thriller Sound of My Voice opens in theaters on April 27th, but if you’re looking to get an inside peak before that, you’re in luck. Fox Searchlight has created a YouTube channel to release a few viral videos. Check them out after the break. Read More