Warner Bros. Pulls Off “Rock of Ages” Flash Mob At Fan Screening Dan Koelsch, June 9, 2012June 9, 2012 We’ve seen a trend lately of studios pulling off surprise promotional stunts during fan screenings of films. The goal is twofold: spread word of mouth through the audience members and hope that the video of the event goes viral. Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break. Rock of Ages opens in theaters on June 15th. Viral Marketing Viral Videos Rock of Ages
Tron Legacy Soundtrack Release Date Announced September 27, 2010Finally, after much speculation, the official release date has been announced for the soundtrack to Tron Legacy. For those who don’t know why it’s so anticipated, the entire film was scored by Daft Punk. You can pick up your copy of the soundtrack on November 22nd, and there are a… Read More
HitRECord Kicks Off Tour and Makes Big Announcement November 14, 2012Editor’s Note: hitRECord is an online collaborative production company founded by actor Joseph Gordon-Levitt. The following is a review by friend of the site Jackie Tuttle of the first night of the organization’s “On the Road” Fall tour. I will not kick a fan girl in the shins… I will… Read More
Rocket Poppeteers Tweets Comic-Con Updates July 23, 2010October 18, 2010One of the things that Dan had mentioned he missed while in the streets of San Diego, was an ice cream truck belonging to Rocketpoppeteers. Well, with the help of a new Twitter account, you don’t have to miss them again. In addition to listing out their stops, they have… Read More
Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break.