Warner Bros. Pulls Off “Rock of Ages” Flash Mob At Fan Screening Dan Koelsch, June 9, 2012June 9, 2012 We’ve seen a trend lately of studios pulling off surprise promotional stunts during fan screenings of films. The goal is twofold: spread word of mouth through the audience members and hope that the video of the event goes viral. Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break. Rock of Ages opens in theaters on June 15th. Viral Marketing Viral Videos Rock of Ages
Help Disney Celebrate The World Premiere of “Pirates of the Caribbean: On Stranger Tides” And Win Prizes! May 6, 2011Tomorrow, Saturday May 7th, will be the world premiere of Walt Disney Studios’ Pirates of the Caribbean: On Stranger Tides, the fourth installment in the lucrative action adventure franchise, and it will be held of course at Disneyland. To celebrate, Disney is letting you get involved with Twitter and the… Read More
He Is Back: Countdown For New “Terminator Genisys” Trailer December 2, 2014December 2, 2014The official site for SkyDance Productions, Paramount Pictures, and Warner Bros. Pictures’ highly anticipated sequel, Terminator Genisys, has come online. A countdown to the trailer debut along with a motion poster have also been revealed. Hit the jump to check it out! Read More
Check Out These Crazy Building Ads for Inception July 2, 2010One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and… Read More
Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break.